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puv_formulas.py

@@ -102,45 +102,52 @@ puv_formulas = {
     },
     "Contrato Imposible": {
         "description": """
-        La fórmula "Contrato Imposible" crea una PUV impactante y disruptiva desafiando los enfoques convencionales.
-        Funciona mediante:
-        - Una promesa audaz y específica para una audiencia bien definida
-        - Presentación de tu solución de manera inesperada e intrigante
-        - Destacar un beneficio transformador que parece "demasiado bueno para ser verdad"
-        - Diferenciación de soluciones tradicionales indicando lo que NO harás
+        The "Impossible Contract" formula creates a disruptive and compelling UVP by challenging established conventions in your industry.
         
-        Esta fórmula es particularmente efectiva cuando quieres:
-        - Destacar en un mercado saturado
-        - Desafiar las convenciones de la industria
-        - Atraer a audiencias frustradas con soluciones tradicionales
-        - Crear una conexión emocional manteniendo la credibilidad
+        This formula works like a three-part spell:
         
-        Estructura:
-        1. Comienza con un opener impactante (selecciona aleatoriamente uno diferente para cada PUV):
-           - "Soy el antídoto para..."
-           - "Revoluciono la manera..."
-           - "¿Y si te dijera que..."
-           - "Desbloqueo el potencial..."
-           - "¿Sabías que el 78% de..."
-           - "El 83% de las personas..."
-           - "A poco no te ha pasado que..."
-           - "Según los últimos estudios..."
-           - "La mayoría de [tu audiencia] cree que..."
-           - "Contrario a lo que piensa el 90% de..."
-           - "¿Alguna vez te has preguntado por qué...?"
-           - "Imagina un mundo donde..."
-           - "Rompo el mito de que..."
-           - "He descubierto el secreto para..."
-           (Sé específico con tu audiencia objetivo)
+        🔮 First, it breaks your audience's mental pattern with a provocative statement that challenges their fundamental beliefs about what's possible.
         
-        2. [PRODUCTO/SERVICIO]
-           (Descríbelo de manera divertida e inesperada que muestre transformación)
+        🔮 Second, it presents your solution as the "secret antidote" that no one else has dared to create, positioning you as the visionary rebel in your industry.
         
-        3. No vas a creer [BENEFICIO TRANSFORMADOR]
-           (Debe estar directamente relacionado con el cambio/resultado esperado)
+        🔮 Third, it establishes a new paradigm where traditional rules no longer apply, but only for those brave enough to follow your path.
         
-        4. Pero cuidado: [ENFOQUE ANTI-TRADICIONAL]
-           (Muestra cómo eres diferente de las soluciones convencionales)
+        This formula is perfect when:
+        - Your audience is tired of conventional solutions that promise much but deliver little
+        - Your method goes against the current of what "all the experts" recommend
+        - You have results that seem impossible but are demonstrable
+        - You want to attract innovators and early adopters, not the masses
+        
+        Structure:
+        1. Start with a provocative statement that challenges established beliefs:
+           - "Contrary to what all the gurus in [industry] preach..."
+           - "Forget everything you've been taught about..."
+           - "What no one dares to tell you about [common problem] is that..."
+           - "The big lie in [industry] that everyone accepts as truth..."
+           - "I've discovered the forbidden method that [industry] doesn't want you to know..."
+           - "The reason why 97% fail at [goal] is because they're following the wrong path..."
+           - "There's a backdoor to achieving [desired result] that nobody mentions..."
+           - "The solution to [problem] isn't what you think, in fact, it's exactly the opposite..."
+           - "While everyone struggles with [traditional method], I discovered a shortcut that seems like cheating..."
+           - "The best-kept secret in [industry] is so controversial that few dare to use it..."
+           
+        2. Present your solution as the revolutionary alternative:
+           - Describe your method/product in a way that sounds almost magical
+           - Use language that suggests exclusivity or privileged access
+           - Position yourself as the rebel who has found a better way
+           - Include elements of your own discovery story
+           
+        3. Establish the transformative benefit that seems impossible:
+           - Must be specific and measurable
+           - Must dramatically contrast with "normal" results
+           - Must include an element of unexpected speed or ease
+           - Must solve several problems at once
+           
+        4. Add your anti-traditional twist:
+           - Explain why your approach is different (and better)
+           - Specifically mention what they WON'T have to do
+           - Include a warning or limitation that increases credibility
+           - End with a promise that reaffirms the transformation
         """,
         "examples": [
             {