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Procurement and Marketing Support Scheme

27-Sep-2023 09:34:13
Market Linkages

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Scheme Provider :
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Sector :
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All: Sector agnostic

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Name of Ministry :
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Ministry of MSME

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States :
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ALL

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Eligibility :
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Manufacturing / Service sector MSEs having valid Udyam Registration (UR) Certificate.

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Vertical :
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Market Linkages, Funding

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Link for enrollment :
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https://my.msme.gov.in/mymsme/reg/COM_Matu.aspx
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Link to scheme information :
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http://dcmsme.gov.in/OM%20&%20PMS%20Scheme%20Guidelines.pdf
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Link to government website :
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Details :
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""The scheme aims to: + +1. Fromoting new market access initiatives like organizing / participation in +National / International Trade Fairs / Exhibitions / MSME Expo, etc. held +across ttre country. + +2. To create awareness and educate the MSMEs about importance / methods/ +process of packaging in marketing, latest packaging technologr, import-export +policy and procedure, GeM portal, MSME Conclave, latest developments in +international / national trade and other subjects / topics relevant for market +access developments."" + +""The scheme has several components: + +1. Market Access Initiatives across the country: Expenditure will be given for various kind of market access initiatives like trade fairs, exhibitions, etc. For instance, The upper cap for organizing / participating in Virtual +Trade Fairs shal1 be Rs. 16.45 lakh +2. Capacity Building: Financial assistance in various areas like packaging and branding requirements, obtaining bar codes for products, etc. For instance for the adoption of bar codes 80% of one-time registration +fee ald annual recurring fee (for first three years) paid by +mi.cro enterprises for obtaining up to 100 Nos. of bar codes +(i.e. products) or actual whichever is less subject to Rs +50,650/- (Fifty thousand six hundred and frfty) max +3. Development of Retail Outlet: Financial assistance for infrastructure development of retail outlets. Assistance will be in areas like obtaining products such as interior design, including computer, printer, bill counter, etc. For instance, Rs. 3O lakh max per outlet in Metro & A class cities +4. "" +

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Introduction :
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The scheme aims to: + +1. Fromoting new market access initiatives like organizing / participation in +National / International Trade Fairs / Exhibitions / MSME Expo, etc. held +across ttre country. + +2. To create awareness and educate the MSMEs about importance / methods/ +process of packaging in marketing, latest packaging technologr, import-export +policy and procedure, GeM portal, MSME Conclave, latest developments in +international / national trade and other subjects / topics relevant for market +access developments.

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Benefits :
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The scheme has several components: + +1. Market Access Initiatives across the country: Expenditure will be given for various kind of market access initiatives like trade fairs, exhibitions, etc. For instance, The upper cap for organizing / participating in Virtual +Trade Fairs shal1 be Rs. 16.45 lakh +2. Capacity Building: Financial assistance in various areas like packaging and branding requirements, obtaining bar codes for products, etc. For instance for the adoption of bar codes 80% of one-time registration +fee ald annual recurring fee (for first three years) paid by +mi.cro enterprises for obtaining up to 100 Nos. of bar codes +(i.e. products) or actual whichever is less subject to Rs +50,650/- (Fifty thousand six hundred and frfty) max +3. Development of Retail Outlet: Financial assistance for infrastructure development of retail outlets. Assistance will be in areas like obtaining products such as interior design, including computer, printer, bill counter, etc. For instance, Rs. 3O lakh max per outlet in Metro & A class cities +4.

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Gender :
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Both

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Implementing Agency :
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DC (MSME)

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Target Audience :
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Enterprise

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Primary Domain :
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Market Linkages

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Secondary Domain :
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Funding

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Impact on wMSMEs :
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Direct

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Keywords :
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#exhibitions #international exhibitions #trade fairs

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Relevant schemes (6)

Integrated Cold Chain and Value Addition Infrastructure

MMSME Champions scheme

Self Reliant India (SRI) Fund - Empowering MSMEs for Aatmanirbhar Bharat

Training Scheme

Grant-in-aid to Voluntarv and other Organizations for Scheduled Castes

Assistance for Skill Development of Other Backward Classes (OBCs)/ De-Notified, Nomadic And Semi-Nomadic Tribes (DNTS)/ Economically Backward Classes (EBCs)

Similar Resources

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In addition to the units (both in organized and informal sector) of the Eastern India, around 100 existing exporters of lifestyle JDP segment of informal sector, concentrated mainly in the States of W.B, Kerala, UP, Tamil Nadu, Delhi, AP & Karnataka, for the products like Bags, Floor coverings, Wall Hangings & Home Textiles/Made Ups will be benefited from the scheme. The proposed scheme is expected to generate enthusiasm to many new enterprises and gradually the number of beneficiaries will increase. JDP sector’s export should grow from the present level of Rs.500crore to Rs.1000 crore in next 3 years and the number of new entrepreneurs, to 2500. The sale growth in the JDP sector including in the domestic market will generate employment to 225,000. + +Eligibility: +Registration as Manufacturer or Merchant Exporter of Jute products with EPCs. NJB may require additional information about the bona-fide of the unit, as a exporter of jute products. Beside above the New Entrepreneurs must be participating for the first time in international fairs under the banner of NJB and participated in NJBs Retail outlet scheme, where domestic sales is involved in past 1 year. For NJB led fairs, delegations and BSMs the participant has to apply to National Jute Board. Special focus for participants from North East states +and Hilly-Remote Ares as notified by Govt of India.

  • Market Linkages
Production-Linked Incentive (PLI) Scheme:

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  • Market Linkages
Brand Promotion of Indian Brands in Footwear and Leather Sector

This sub-scheme aims at providing international branding support to leading Indian manufacturers in Footwear and Leather sector to achieve Brands as Assets and higher valuations for their products and facilitate access to Indian products in the international niche market, shoring up bottom lines and top lines of the sector. + +Quantum of assistance: +a) The Government assistance under this sub-scheme of FLADP would be restricted to 50% of total project cost for all eligible activities as per the approval of Steering Committee based on the total project cost of detailed project proposal submitted, subject to a limit of Rs. 3 crore for each brand, each year for the next 3 years. The share of the Indian manufacturer would be balance 50% of the project cost. +b) An appropriate amount would be paid to the designated agency for implementation and monitoring of the projects + +ELigibility: +All Indian Manufacturers in the Footwear and Leather sector including finished leather, leather goods, leather garments, saddlery, footwear and footwear components industries having (i) cash profits for last 3 years, (ii) having minimum exports of Rs. 50 crore per year of products manufactured by them or having minimum domestic sales of Rs. 50 crore per year of products manufactured by them, (iii) Indian Brands having registered logo in Indian/overseas market, undertaking viable brand promotion programmes

  • Market Linkages
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