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false | And this is other one ? | QMSum_109 |
false | i i if you uh if you want to to have more more power on what you do , and uh which channel you want to choose and so on. | QMSum_109 |
false | Yeah. | QMSum_109 |
false | H here is just the the the module for the kids and th if the parents want to watch T_V_ , up they come up with their modules , | QMSum_109 |
false | Mm hmm hmm hmm. | QMSum_109 |
false | they just plug in it | QMSum_109 |
false | Yeah | QMSum_109 |
false | and they can have all the control they want here. | QMSum_109 |
false | Mm. | QMSum_109 |
false | We also have this module for uh old people with big buttons , clearly labelled , | QMSum_109 |
false | Hmm. | QMSum_109 |
false | and it acts like the previous one , | QMSum_109 |
false | Yeah. | QMSum_109 |
false | you just plug in and it works. | QMSum_109 |
false | Yeah | QMSum_109 |
false | Mm-hmm. | QMSum_109 |
false | the i the idea the the conceptual idea is that simplicity and powerful. Simplicity meaning that we have few buttons , powerful is that all the controls with the one you saw we saw earlier in the meetings with lots of buttons n but here you only have few buttons but you retain the mm the same powerful functionalities. But in addition with simplicity. So that's the best idea , the cond that that's our uh an innovation um uh i in this uh design here . | QMSum_109 |
false | Mm-hmm. | QMSum_109 |
false | Okay now we come to other important features that I did not tell you. The first one is the speech recogniser , again it's detachable or add-on. And then we also have security feature for example this here oop | QMSum_109 |
false | it's very robust , it doesn't break and the material , what's the material again ? | QMSum_109 |
false | The titanium | QMSum_109 |
false | Titanium. | QMSum_109 |
false | and so it's very uh | QMSum_109 |
false | Again uh and the battery life is uh is an is an endurable one , again because this is A_A_ batteries you can choose the types of battery you want. | QMSum_109 |
false | Yeah that's fine. | QMSum_109 |
false | Lithium-ion may be a good one , but you can replace it with cheaper one , again you pay for what you get , and then um y the other p points are robust and misplacement reminder. So when you finish watching your T_V_ and you the you t you turn off the T_V_ , uh and then there's this message coming out that uh please put that back to the charger , so so that's the or is it | QMSum_109 |
false | Okay. | QMSum_109 |
false | that's the reminder part. Yeah and um And it also use a programmable channel and vocabulary , so we didn't define the vocabulary so it's up to the user to define | QMSum_109 |
false | Mm hmm hmm hmm. | QMSum_109 |
false | so sorry ? | QMSum_109 |
false | And then uh because of the chil because children are using the device so we have also a a of T_V_ programmes by genre , and this can be used by the adult or by the children. So instead of choosing the channel you are choosing the T_V_ contents of the night. So it's pretty powerful , and that's that's why the num buttons are reduced , because of this feature. Yeah. And and for the materials that is cheap to produce I think uh it's quite clear from yeah . | QMSum_109 |
false | And also like the and the fancy designs yeah. | QMSum_109 |
false | What what's | QMSum_109 |
false | Maybe we can improve more on the design but | QMSum_109 |
false | Maybe yeah. | QMSum_109 |
false | What's the price to p to produce ? | QMSum_109 |
false | uh this is the | QMSum_109 |
false | Well so the price to produce For uh the simplest one , say we start from four dollars to produce such a device. | QMSum_109 |
false | With with with the charge ? | QMSum_109 |
false | Uh it's about it The without without the charger | QMSum_109 |
false | With the charger ? | QMSum_109 |
false | Okay. | QMSum_109 |
false | Yeah | QMSum_109 |
false | it's about uh well two dollars to produce uh the microphone and speech recognition systems. | QMSum_109 |
false | Two dollars for the uh for the add-on modules , and finally three dollars for the charger. So if you uh sum up uh everything wi with the L_C_D_ , which costs two dollar , you have two plus four plus four plus two plus two. | QMSum_109 |
false | Yeah. | QMSum_109 |
false | We don't have charger. | QMSum_109 |
false | I think we can use Excel . | QMSum_109 |
false | It's about | QMSum_109 |
false | We don't have all the options . | QMSum_109 |
false | so the total cost if you if you want all the fuct functionalities will be about uh fifteen dollars. | QMSum_109 |
false | Charger we don't have charger here either. | QMSum_109 |
false | Yeah. | QMSum_109 |
false | No it's | QMSum_109 |
false | But it's just if you want all functionalities. | QMSum_109 |
false | it's below the the the budget. | QMSum_109 |
false | Yeah . | QMSum_109 |
false | Excuse me ? | QMSum_109 |
false | It's below the bu the budget. | QMSum_109 |
false | Yeah it's a nice input | QMSum_109 |
false | We | QMSum_109 |
false | but we have an other inputs from the l public demands. | QMSum_109 |
false | I think we will just have a rough look and then we can make our statements , and we can finalise the product based on this discu | QMSum_109 |
false | Yeah. | QMSum_109 |
false | Yeah. | QMSum_109 |
true | I think we can just go to my presentation then. We can wind up. Or we could uh come to some f uh final conclusions. | QMSum_109 |
false | So the marketing made an evaluation criteria and these were some of the findings , and uh in the market the people are not really interested with L_C_D_ , without L_C_D_ , with speech recognition interface , or without speech recognition interface , but most of the people what they are interested is first thing is , they want to have an fancy look and feel , it should be very fancy with colourful and uh very handy to hold. | QMSum_109 |
false | Mm. | QMSum_109 |
false | And the second thing is it should be much more technologically innovative. | QMSum_109 |
false | Of course in that we could put L_C_D_ or recognition to be more technologically innovative. And the third one is easy to use. | QMSum_109 |
false | Mm. | QMSum_109 |
false | Well I think that the technical in innovation is is in the product itself since we haven't yet a remote who are allowing to to choose interactively with the T_V_ screen uh uh with just four buttons. | QMSum_109 |
false | Okay and if we go to the next slide , here you can find these are the latest fashion updates , and so this in Paris and Milan they have detected this trends that the this year it's going to be an year of fruit and vegetable , so people are really interested to see if they have an remote in the shape of the fruit or a vegetable , or whatever they like. | QMSum_109 |
false | Spongy spongy. Mm mm. | QMSum_109 |
false | So I think it should be much more customised to make a different uh shapes. | QMSum_109 |
false | Mm mm. | QMSum_109 |
false | And the second thing is , and if the material , they really do not want it to be very hard , as in the case of very pl plastic or titanium , it should be somewhat spongy. | QMSum_109 |
false | But the the problem is that uh is it robust to mishandling ? | QMSum_109 |
false | Okay. | QMSum_109 |
false | We have you should find a material that is robust at the same time spongy . | QMSum_109 |
false | A sponge. | QMSum_109 |
false | Yeah so uh so finally we have these three criterias. | QMSum_109 |
false | Spongy . | QMSum_109 |
false | One is fancy look , second is innovative , and third is easy to use. | QMSum_109 |
false | So these are the f uh three criteria on which we are going to build our remote. | QMSum_109 |
false | Mm-hmm. | QMSum_109 |
false | So and we have an evaluation criteria for each one of these , | QMSum_109 |
false | Hmm. | QMSum_109 |
false | say that we have a seven point scale , from one to seven , | QMSum_109 |
false | Mm-hmm. | QMSum_109 |
false | and for each of the product you could just give me the scale according to this. | QMSum_109 |
false | Mm. | QMSum_109 |
false | So now you have with L_C_D_ and without L_C_D_ , | QMSum_109 |
false | Mm. | QMSum_109 |
false | so on this scale , if it is true , if it is if it has a fancy look you could just tell me one , or if it is false , it doesn't it looks uh it doesn't look much fancy , then you could just tell me seven. So | QMSum_109 |
false | So | QMSum_109 |
false | We can make our study on this and | QMSum_109 |
false | so is the e evaluation depending on us or other users ? | QMSum_109 |
false | No no we have you have designed two products now , | QMSum_109 |
false | Yeah. | QMSum_109 |
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