ResponseId
stringlengths 17
17
| locus_score
float64 6
20
| locus
stringclasses 3
values | age
stringclasses 6
values | gender
stringclasses 4
values | gender_text
float64 | assigned_birth
stringclasses 3
values | assigned_birth_text
float64 | religion
stringclasses 8
values | religion_text
stringclasses 1
value | political_aff
stringclasses 7
values | political_aff_text
float64 | race_ethnicity
stringclasses 22
values | prim_language
stringclasses 5
values | first_language
stringclasses 6
values | first_language_text
stringclasses 1
value | highest_education
stringclasses 7
values | employment_status
stringclasses 6
values | employment_status_text
float64 | current_profession
stringclasses 12
values | current_profession_text
stringclasses 4
values | income
stringclasses 7
values | marital_status
stringclasses 6
values | marital_status_text
stringclasses 2
values | family_status
stringclasses 8
values | family_status_text
stringclasses 1
value | disability_binary
stringclasses 3
values | conditional_disability
stringclasses 27
values | vaccination
stringclasses 66
values | question
stringclasses 41
values | response
stringlengths 1
675
| Creative Imagination
float64 1
5
| Responsibility
float64 1
5
| Intellectual Curiosity
float64 1
5
| Depression
float64 0.5
4.5
| Emotional Volatility
float64 0.5
4.5
| Trust
float64 0.5
4.5
| Productiveness
float64 0.5
4.5
| Conscientiousness
float64 1.27
4.55
| Anxiety
float64 1
5
| Respectfulness
float64 0.5
4.5
| Compassion
float64 1.33
5.33
| Energy Level
float64 1
5
| Negative Emotionality
float64 1.17
4.67
| Aesthetic Sensitivity
float64 0.5
4.5
| Assertiveness
float64 0.5
4.5
| Agreeableness
float64 1.27
4.36
| Extraversion
float64 1.27
4.55
| Organization
float64 0.67
4.67
| Sociability
float64 1.33
5.33
| Open-Mindedness
float64 1.17
4
| topic
stringclasses 8
values | media_path
stringclasses 35
values | mental_health
stringclasses 204
values | sexual_health
stringclasses 109
values | copd
stringclasses 389
values | chronic_disease
stringclasses 127
values | hiv
stringclasses 350
values | nutrition
stringclasses 270
values | substance_abuse
stringclasses 276
values | media_type
stringclasses 3
values | target_population
stringclasses 22
values | behavior_change
stringclasses 12
values |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
R_6FWYP2f5oZNJxTP
| 13 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of unsafe sexual practices - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3 | 3 | 3 | 1.5 | 2.5 | 1.5 | 2.5 | 3.82 | 3 | 2.5 | 5.33 | 4 | 2.33 | 1.5 | 3.5 | 2.91 | 3.64 | 4.67 | 4 | 2 |
Sexual Health
| null |
['9', '9', '9', '9']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_3nV6c9ncEc7gisU
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Unemployed
| null |
Student
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
No
| null | null |
The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 3.5 | 2 | 3.5 | 1.5 | 2.5 | 4 | 2.5 | 2.18 | 4.5 | 2.5 | 1.33 | 3 | 2.83 | 2.5 | 3.5 | 2.73 | 2.91 | 2.67 | 2.67 | 2.67 |
HIV
| null | null | null | null |
['6', '4', '5', '7']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_12wZYTYUMlq8zpT
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 5 | 5 | 2 | 0.75 | 1.5 | 3.5 | 1.25 | 3 | 3 | 2.5 | 3.33 | 4 | 1.75 | 2 | 2.5 | 3.09 | 3.27 | 0.67 | 4 | 2.17 |
Nutrition
| null | null | null | null | null |
['6', '7', '6', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_2RsED2X5sdX7zXm
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Libertarian
| null |
Native American/Alaska Native
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Education
| null |
Less than $25,000
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 4 | 3 | 3 | 2.5 | 2.5 | 1.5 | 3 | 2.91 | 4 | 1.5 | 2.67 | 2 | 3 | 3.5 | 2.5 | 1.82 | 2.55 | 2 | 4 | 2.33 |
Mental Health
| null |
['7', '7', '7', '7']
| null | null | null | null | null | null | null | null | null |
R_5WSrtZgjVy4nwkN
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 3 | 3 | 1 | 4.5 | 1.5 | 3.5 | 3.5 | 3.09 | 4 | 3.5 | 2.67 | 4 | 3.33 | 3.5 | 2.5 | 3.27 | 4.36 | 3.33 | 5.33 | 2.67 |
Substance abuse
|
Unknown
| null | null | null | null | null | null |
['6', '7', '6', '4']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44), Young Adults 18-24
|
Substance Abuse
|
R_2xKKqOAef8VhDBT
| 13 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the importance of mental health - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 4 | 2 | 2 | 3.5 | 1.5 | 1.5 | 1.5 | 2.73 | 5 | 2.5 | 4 | 3 | 3.33 | 2.5 | 2.5 | 2.55 | 2.91 | 3.33 | 4 | 3 |
Mental Health
|
['7', '6', '8', '8']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_8F9hKZbGqNuwzWy
| 12 |
moderate internal/external locus of control
|
18–24
|
Non-Binary/Third Gender
| null |
Female
| null |
Prefer not to say
| null |
Prefer not to say
| null |
Hispanic/Latino,White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Student
| null |
Student
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
Yes
|
Physical disability
|
['5', '3', '8', '6']
|
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 2.5 | 3 | 2.5 | 3.5 | 3 | 1.25 | 2 | 2.18 | 2.5 | 2 | 4 | 4 | 3 | 3.5 | 2.25 | 2.27 | 3 | 2 | 1.33 | 2.67 |
Vaccination
| null | null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults (24-44)
|
Chickenpox prevention strategies
|
|
R_32DrSkWZAaNCoRX
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 1.5 | 4.5 | 3 | 2.5 | 1.5 | 2.5 | 2.5 | 2.55 | 1.5 | 1.5 | 4 | 4.5 | 1.83 | 3 | 1.5 | 2.55 | 3.45 | 0.67 | 2.67 | 2.67 |
HIV
| null | null | null | null |
['7', '4', '4', '3']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_1hbR3xwvLOg10Wv
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3 | 1.75 | 3.5 | 2 | 3 | 4 | 3 | 3 | 2.5 | 2.5 | 3.33 | 3.5 | 2.5 | 4 | 3 | 3.27 | 3.82 | 4 | 3.33 | 3.33 |
Substance abuse
| null | null | null | null | null | null |
['7', '8', '7', '8']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_1nENTVKAyoH2Bk5
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
|
Mental health condition
| null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 4 | 2 | 4 | 2.5 | 3.5 | 1 | 1.5 | 2.73 | 2 | 1.5 | 4 | 2.5 | 2.67 | 4 | 3.5 | 2 | 3.18 | 3.33 | 3 | 3.17 |
Substance abuse
| null | null | null | null | null | null |
['8', '3', '8', '2']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_32Xp9mSQoRBqw3W
| 9 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
“Using PrEP” reminds me that medical advances now give us more options and tools to prevent HIV, especially for high-risk populations.
| 2.5 | 4.5 | 4 | 2.5 | 4 | 1.5 | 2.5 | 4 | 2.5 | 4 | 4 | 3.5 | 3 | 3 | 3.5 | 3.09 | 3.09 | 3.33 | 2.67 | 3 |
HIV
| null | null | null | null |
['6', '4', '7', '3']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_64tR3JbAwfDYTBf
| 15 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 3.25 | 3.5 | 1.75 | 1.5 | 2 | 4 | 2.25 | 3.27 | 3 | 1.5 | 3.33 | 2 | 2.17 | 2.5 | 3 | 2.91 | 2.36 | 3 | 2.67 | 2.33 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['9', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_3wGwYio7uNmMEpz
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 3.5 | 4 | 3 | 1.5 | 2.5 | 2 | 3 | 3.64 | 5 | 1 | 2.67 | 2.5 | 3 | 2.5 | 3.5 | 1.82 | 2.55 | 4.67 | 2 | 2.83 |
Smoking and COPD
| null | null |
['5', '2', '6', '2']
| null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_2gOTjms3JrJ4Rng
| 15 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Less than high school
|
Student
| null |
Student
| null |
Prefer not to say
|
Single
| null |
Single, living alone
| null |
No
|
Prefer not to say
| null |
How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely)
|
6.0
| 2 | 1.25 | 2.75 | 2.5 | 3.25 | 1.5 | 3 | 2.18 | 3.5 | 1.75 | 3 | 1 | 3.08 | 3.25 | 3.75 | 2 | 3.45 | 1.67 | 5 | 2.33 |
HIV
| null | null | null | null |
['9', '8', '9', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_7IdgiTGcTC06sEq
| 15 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Islam
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Less than high school
|
Employed part-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 3.5 | 5 | 2 | 2.5 | 2.75 | 3 | 1.75 | 3.64 | 2 | 3.5 | 3.67 | 3 | 2.42 | 1 | 2 | 3.36 | 3.09 | 3.67 | 2.67 | 2 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['5', '8', '4', '2']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_217T5QhQXL5X44N
| 16 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 4 | 2.5 | 3.5 | 2 | 2 | 2 | 2.5 | 3.27 | 3.5 | 3.75 | 4.67 | 4.25 | 2.5 | 2 | 3 | 3.36 | 3.55 | 4 | 2.67 | 2.33 |
Substance abuse
| null | null | null | null | null | null |
['8', '8', '9', '1']
|
Persuasive-Efficacy
|
Adults (24-44)
|
proper medication use
|
|
R_70NenEpBIBMPeIb
| 15 |
moderate internal/external locus of control
|
55–64
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to managing arthritis through recommended treatments in the future? - Scale: 1 (not at all)-9 (extremely)
|
5.0
| 4 | 2 | 3 | 1.5 | 2 | 1 | 1.5 | 1.82 | 3.5 | 0.5 | 4 | 2 | 2.33 | 1.5 | 2.5 | 1.64 | 2.36 | 1.33 | 3.33 | 2.33 |
Chronic Diseases
| null | null | null |
['4', '3', '5', '7']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_2INtEjc0WLxLdKU
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Student
| null |
$100,000–$149,999
|
Married
| null |
Single, living alone
| null |
No
| null | null |
The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 3 | 4 | 2.75 | 1.5 | 2 | 1.5 | 1.5 | 3.27 | 4 | 1.5 | 3.33 | 1.5 | 2.5 | 2.75 | 1.5 | 2 | 1.82 | 4 | 3.33 | 2.17 |
Substance abuse
| null | null | null | null | null | null |
['6', '5', '5', '6']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_6M5qEVnCCTc9GBX
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 2.75 | 3 | 2.5 | 1.5 | 2.25 | 1.5 | 1.75 | 2.55 | 3.5 | 2.5 | 3 | 2.75 | 2.42 | 1.5 | 1 | 2.27 | 3 | 1.67 | 4 | 1.92 |
Mental Health
|
['9', '8', '8', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_3GpnP5178xSGEpS
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Visual impairment
| null |
How open are you to managing arthritis through recommended treatments in the future? - Scale: 1 (not at all)-9 (extremely)
|
9.0
| 3 | 4 | 2 | 2.5 | 2.5 | 1.75 | 2 | 3.27 | 2 | 1.5 | 4 | 3 | 2.33 | 1.25 | 2.5 | 2.27 | 3.73 | 2 | 4.33 | 1.75 |
Chronic Diseases
| null | null | null |
['9', '9', '9', '9']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_7gXwAvlwCXrCv6n
| 13 |
moderate internal/external locus of control
|
18–24
|
Male
| null |
Male
| null |
Islam
| null |
Independent
| null |
Black/African American
|
Arabic
|
English
| null |
Some college, no degree
|
Self-employed
| null |
Business/Finance
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 1 | 1.5 | 2 | 2.5 | 1.75 | 3.5 | 2 | 2.64 | 2.5 | 2 | 5.33 | 2 | 2.25 | 2.5 | 2 | 3.45 | 2.73 | 3 | 2.67 | 2 |
Smoking and COPD
| null | null |
['5', '7', '4', '5']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_27lFXCgZaqI1uBZ
| 17 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to trying a substance in the future? - Scale: 1 (not at all)-9 (extremely)
|
1.0
| 3.25 | 3 | 3.25 | 2 | 2.5 | 1.5 | 1.5 | 2.45 | 3.25 | 1.5 | 2.33 | 2.5 | 2.58 | 2.25 | 1.75 | 1.73 | 2.18 | 1.67 | 1.67 | 2.25 |
Substance abuse
|
Unknown
| null | null | null | null | null | null |
['9', '9', '9', '1']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44), Young Adults 18-24
|
Substance Abuse
|
R_5rx0ceFC6Y2MGKB
| 11 |
low internal focus of control/high external locus of control
|
45–54
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Single
| null |
Multi-generation family (e.g., with parents, grandparents, or extended family)
| null |
Yes
|
Mental health condition
| null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 2.5 | 2.5 | 2 | 1.5 | 4 | 3.5 | 3.5 | 2.91 | 3.5 | 1.5 | 5.33 | 3 | 3 | 3 | 3.5 | 3.27 | 4 | 3.33 | 4 | 2.33 |
Mental Health
| null |
['7', '6', '4', '7']
| null | null | null | null | null | null | null | null | null |
R_1OIXeJS3kqnSOwM
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
The significance of quitting smoking and reducing alcohol consumption to lower heart disease risks.
| 3 | 3.5 | 2 | 2.5 | 3 | 3 | 3 | 2.73 | 3.5 | 2 | 3.33 | 1.5 | 3 | 1 | 2.5 | 2.73 | 2 | 2 | 2.67 | 2.17 |
Chronic Diseases
| null | null | null |
['4', '4', '7', '6']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
heart disease
|
|
R_3gX9g3iKkuc9IkJ
| 19 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 2 | 2.75 | 3 | 1.5 | 1 | 2.5 | 1.25 | 2.64 | 3 | 1.5 | 3.33 | 2.75 | 1.83 | 1.75 | 3 | 2.36 | 3.09 | 3 | 4.33 | 1.92 |
Smoking and COPD
| null | null |
['9', '9', '9', '1']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_77Juol4u5hPFN3F
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
8.0
| 1.5 | 4 | 2 | 3.5 | 2 | 1.5 | 1.5 | 2.55 | 3.5 | 1.5 | 3 | 5 | 3 | 2 | 2 | 1.91 | 4 | 1.33 | 3.33 | 2.33 |
Smoking and COPD
| null | null |
['8', '7', '7', '2']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_58TjSmI3iUgi3s0
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
Hispanic/Latino,Native American/Alaska Native
|
Spanish
|
Spanish
| null |
Some college, no degree
|
Employed full-time
| null |
Business/Finance
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful)
|
4.0
| 3 | 4.5 | 2 | 2 | 3.5 | 2 | 2.5 | 3.64 | 4 | 2.5 | 4 | 3 | 3.17 | 3 | 2.5 | 2.73 | 3.36 | 2 | 4.33 | 2.17 |
Mental Health
|
['5', '6', '6', '5']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_5rtNG3tSDP8uqC5
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Government/Public Service
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
How open are you to trying a substance in the future? - Scale: 1 (not at all)-9 (extremely)
|
2.0
| 4.5 | 3 | 3 | 1.5 | 1 | 4.5 | 2.5 | 2.36 | 2 | 1.5 | 4 | 2 | 1.5 | 4 | 2 | 3.27 | 3.09 | 2 | 4 | 2.67 |
Substance abuse
| null | null | null | null | null | null |
['9', '7', '4', '5']
|
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+)
|
Substance Abuse
|
|
R_53jNGqnhsZRMggx
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 4 | 3.25 | 3.5 | 2.25 | 2.5 | 3.75 | 3.25 | 3.91 | 3 | 3.5 | 4.33 | 4 | 2.58 | 1.5 | 3.5 | 3.82 | 3.82 | 4.33 | 3.33 | 2.83 |
Mental Health
| null |
['7', '7', '7', '7']
| null | null | null | null | null | null | null | null | null |
R_3NftrBQMNz2Y2GZ
| 16 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Healthcare/Medical
| null |
$75,000–$99,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
The message makes me more concerned about the importance of mental health - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2.5 | 3.25 | 2.75 | 2.5 | 2.25 | 2 | 2.25 | 2.27 | 2.5 | 1.5 | 3.33 | 2.75 | 2.42 | 2 | 2.5 | 2.18 | 2.64 | 1.67 | 2 | 2.25 |
Mental Health
|
['9', '9', '9', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_6Ddzlhu5qCYxdwC
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 4.25 | 3.5 | 2.25 | 3.5 | 3.5 | 1 | 1.75 | 3.09 | 2.75 | 1 | 3 | 2.25 | 3.25 | 4 | 3 | 1.55 | 2.64 | 3 | 3.33 | 2.83 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['9', '8', '8', '1']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_1JyDJ3msTIHnqMc
| 15 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Hinduism
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Therapy can be a valuable resource for many people.
| 2.5 | 5 | 4.5 | 1.5 | 1.5 | 2.5 | 3 | 3.27 | 4 | 2 | 2.67 | 3 | 2.33 | 1.5 | 1.5 | 2.36 | 2.55 | 2 | 1.33 | 2.33 |
Mental Health
|
['6', '6', '6', '7']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_1D882YAaN7nVL6Z
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Retail/Hospitality/Food Service
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 4 | 3 | 1 | 2 | 1.5 | 4.5 | 1.5 | 2.73 | 2 | 2.5 | 5.33 | 3 | 1.83 | 3.5 | 2.5 | 4 | 2.73 | 2 | 3.33 | 2.33 |
Smoking and COPD
| null | null |
['6', '5', '4', '7']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74)
|
Smoking
|
|
R_3gX9g3iKkuc9IkJ
| 19 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
How open are you to adopting practices that promote good mental health in the future? - Scale: 1 (not at all)-9 (extremely)
|
9.0
| 2 | 2.75 | 3 | 1.5 | 1 | 2.5 | 1.25 | 2.64 | 3 | 1.5 | 3.33 | 2.75 | 1.83 | 1.75 | 3 | 2.36 | 3.09 | 3 | 4.33 | 1.92 |
Mental Health
| null |
['9', '8', '9', '9']
| null | null | null | null | null | null | null | null | null |
R_12ihhV61DnqnPJx
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Physical disability
| null |
The message motivates me to not engage in unsafe sexual behavior - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 3.25 | 2 | 4 | 2.5 | 2.5 | 2.5 | 3.5 | 2.36 | 2 | 2.5 | 4 | 4 | 2.33 | 2.5 | 2.5 | 2.91 | 3.27 | 2 | 4 | 2.75 |
Sexual Health
| null |
['8', '7', '6', '7']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_3V3bVdjZXMQy5q9
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely)
|
9.0
| 3 | 3 | 2 | 3.5 | 2.5 | 4 | 3.5 | 3.09 | 3 | 1.5 | 4 | 4 | 3 | 2.5 | 4.5 | 3.09 | 4 | 3.33 | 4 | 2 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '8']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_8qalfiKdmLWAzcf
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 4 | 3.5 | 3 | 2 | 2 | 2.5 | 2.5 | 3.09 | 4 | 2.5 | 2.67 | 4 | 2.67 | 2.5 | 4 | 2.55 | 4 | 4 | 4.67 | 3.33 |
HIV
| null | null | null | null |
['8', '5', '3', '4']
| null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
HIV/AIDS
|
|
R_1BVKoMZAbZFQVZ6
| 14 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
None of the above
| null |
Apolitical/Not involved in politics
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 3.5 | 3 | 2 | 2.5 | 2.5 | 1.5 | 3.09 | 2.5 | 4 | 3.33 | 3 | 2.33 | 1 | 3 | 3.27 | 3.09 | 2.67 | 4 | 2.17 |
HIV
| null | null | null | null |
['8', '3', '4', '4']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_7Mhwn52oJGSukBq
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Doctoral or professional degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 5 | 2.5 | 2.5 | 4.5 | 3 | 3.25 | 2 | 1.82 | 3 | 3 | 2.67 | 2.75 | 3.5 | 1.5 | 1.5 | 3 | 2.82 | 1.33 | 2.67 | 2.5 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_72QFb9ynkNHyd7I
| 7 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Hinduism
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Single
| null |
Single, living with family
| null |
Prefer not to say
| null | null |
The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2.5 | 3 | 2 | 2.5 | 2.5 | 0.5 | 3.5 | 2.36 | 4 | 3.5 | 1.33 | 3 | 3 | 1.5 | 2.5 | 1.82 | 2.91 | 0.67 | 4 | 1.5 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['7', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_4gO7SNqLqqTqA2P
| 12 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Buddhism
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 3 | 2.5 | 2.5 | 3 | 4 | 3 | 2 | 2.55 | 3.5 | 1.5 | 3.33 | 3 | 3.5 | 1 | 2 | 2.55 | 3.09 | 2.67 | 5.33 | 2.67 |
HIV
| null | null | null | null |
['7', '5', '4', '3']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_3HacY01QLHDIBax
| 17 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3.5 | 3.5 | 3 | 2 | 3 | 3 | 1 | 3.09 | 3 | 2.5 | 4 | 3.5 | 2.67 | 3.5 | 3 | 3.09 | 3.64 | 3.33 | 4 | 3.17 |
Smoking and COPD
| null | null |
['6', '7', '8', '9']
| null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_3PjsLpM6rd9iFy2
| 14 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
The message makes me more concerned about the health risks of poor eating habits - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2.5 | 4 | 3.25 | 2 | 3.5 | 1 | 1.5 | 2.27 | 2.5 | 0.75 | 3 | 1.5 | 2.67 | 1.25 | 1 | 1.45 | 2 | 1.67 | 3.33 | 2.17 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Child Health (0-4), Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_7Pij5tioTlRhx0B
| 15 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Hinduism
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed part-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 4.5 | 4 | 1 | 2.5 | 2.5 | 3 | 2.5 | 3.64 | 2 | 2.5 | 2.67 | 5 | 2.33 | 2 | 2.5 | 2.73 | 4.18 | 2.67 | 3.33 | 2.67 |
Substance abuse
|
https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view
| null | null | null | null | null | null |
['8', '1', '4', '7']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44)
|
Substance Abuse
|
R_2dDZp1Y2R6G2v6Y
| 16 |
high internal locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Education
| null |
Less than $25,000
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Physical disability
| null |
The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely)
|
7.0
| 2.25 | 2.5 | 2.75 | 2 | 2 | 4.25 | 2 | 2.55 | 2.75 | 1.5 | 3.67 | 4.5 | 2.25 | 2.25 | 2.5 | 3.09 | 3.36 | 2 | 3.67 | 2.75 |
Smoking and COPD
| null | null |
['4', '4', '4', '1']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_7Xnmr8Y4XcYf7wJ
| 7 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 2.5 | 2 | 2.5 | 3.5 | 1.5 | 2.5 | 2.55 | 4.5 | 1.5 | 2.67 | 2.5 | 3.5 | 1.5 | 3 | 1.82 | 2.91 | 2 | 4 | 2.67 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['8', '7', '9', '7']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_6DHld7Q7mrjMTqp
| 15 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 3.25 | 3.5 | 3.5 | 1.5 | 2.5 | 2.5 | 2.5 | 3.18 | 3.75 | 2 | 3.67 | 1.75 | 2.58 | 1.25 | 2.25 | 2.64 | 2.55 | 4.33 | 2.67 | 2.5 |
Smoking and COPD
| null | null |
['9', '8', '9', '2']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_5xVJikTi45QZ9Pe
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Judaism
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$25,000–$49,999
|
Divorced
| null |
Single Parent with children
| null |
No
| null | null |
In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 2.25 | 4 | 2.75 | 2 | 2.5 | 2.75 | 2.25 | 3.73 | 2 | 1.25 | 4.67 | 4 | 2.17 | 3.5 | 3.5 | 2.73 | 3.64 | 4 | 4 | 2.5 |
Mental Health
|
['7', '8', '8', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_3Sv0PCV2qPoyHMl
| 14 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
None of the above
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Hearing impairment
| null |
In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
4.0
| 2.5 | 2 | 3 | 3 | 2 | 2.5 | 2.5 | 2 | 1.5 | 3.5 | 4 | 2.5 | 2.17 | 2 | 3.5 | 3.27 | 3.45 | 2 | 5.33 | 2.67 |
HIV
| null | null | null | null |
['6', '6', '8', '4']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_35AWeijPh7hfCrl
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
None of the above
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely)
|
5.0
| 3 | 3 | 2.5 | 1.5 | 2.5 | 1 | 1.5 | 2.73 | 1.5 | 4 | 4 | 2 | 1.83 | 3 | 1.5 | 2.91 | 2.55 | 2 | 2.67 | 3 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['8', '3', '5', '5']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_111vzKhwKr0O7fU
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Female
| null |
Islam
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
|
Mental health condition
| null |
How open are you to smoking in the future? - Scale: 1 (not at all)-9 (extremely)
|
5.0
| 2 | 2.75 | 4.25 | 1.5 | 1.25 | 1.5 | 3 | 3.18 | 2.5 | 2 | 4 | 1.5 | 1.75 | 3.5 | 1.5 | 2.36 | 2.36 | 2 | 2.67 | 2.75 |
Smoking and COPD
| null | null |
['9', '1', '3', '6']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_5exYvB75Iotnt2e
| 13 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 3.5 | 4 | 3.5 | 3.5 | 3.5 | 1 | 1.5 | 2.55 | 4 | 1.5 | 3.33 | 2 | 3.67 | 1 | 3.5 | 1.82 | 3.45 | 1.33 | 4.67 | 2.5 |
HIV
| null | null | null | null |
['9', '9', '9', '9']
| null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
HIV/AIDS
|
|
R_6yg9tYbZFTEdFnm
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Arts/Entertainment
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, no children
| null |
No
|
Visual impairment
| null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.25 | 2.5 | 3.25 | 2.5 | 3 | 2.75 | 1.25 | 2.27 | 2.5 | 1.5 | 3.67 | 2.25 | 2.67 | 2.25 | 2.5 | 2.55 | 3.18 | 2 | 3.33 | 1.92 |
Sexual Health
| null |
['9', '9', '9', '9']
| null | null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, All adults
|
Sexual Health
|
|
R_5myfmKc1qQo9hzV
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 4 | 4 | 2 | 1.5 | 1.5 | 2.25 | 2 | 3.09 | 2.5 | 1.5 | 4 | 4 | 1.83 | 1 | 2.5 | 2.45 | 3.82 | 1.33 | 3.33 | 2.17 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['9', '9', '9', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_2uvO5aPWrkCc8l8
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Information from the image shows how careful one should against contacting HIV/Aids
| 2 | 3 | 3 | 1 | 2 | 1.5 | 2 | 2.18 | 4 | 1.5 | 3.67 | 3 | 2.33 | 2.5 | 2 | 2.09 | 3.18 | 0.67 | 3 | 2.67 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['8', '9', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_7Mhwn52oJGSukBq
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Doctoral or professional degree
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 5 | 2.5 | 2.5 | 4.5 | 3 | 3.25 | 2 | 1.82 | 3 | 3 | 2.67 | 2.75 | 3.5 | 1.5 | 1.5 | 3 | 2.82 | 1.33 | 2.67 | 2.5 |
Mental Health
|
['9', '9', '9', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_5xVJikTi45QZ9Pe
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Judaism
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$25,000–$49,999
|
Divorced
| null |
Single Parent with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.25 | 4 | 2.75 | 2 | 2.5 | 2.75 | 2.25 | 3.73 | 2 | 1.25 | 4.67 | 4 | 2.17 | 3.5 | 3.5 | 2.73 | 3.64 | 4 | 4 | 2.5 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['7', '7', '8', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_3gX9g3iKkuc9IkJ
| 19 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2 | 2.75 | 3 | 1.5 | 1 | 2.5 | 1.25 | 2.64 | 3 | 1.5 | 3.33 | 2.75 | 1.83 | 1.75 | 3 | 2.36 | 3.09 | 3 | 4.33 | 1.92 |
Smoking and COPD
| null | null |
['9', '9', '9', '1']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24
|
Smoking
|
|
R_6QLp0ePnysMntnb
| 17 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Single Parent with children
| null |
No
| null | null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2.5 | 3 | 3.5 | 2 | 2.5 | 1.5 | 1.5 | 2.45 | 3.75 | 1.5 | 3.33 | 2.5 | 2.75 | 1.25 | 1.5 | 2 | 2.55 | 1.67 | 2.67 | 2.25 |
Mental Health
| null |
['7', '9', '9', '9']
| null | null | null | null | null | null | null | null | null |
R_62QHfRi70if9k9M
| 11 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Libertarian
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, no children
| null |
No
|
Hearing impairment,Mental health condition
| null |
To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 4 | 2 | 2 | 2.5 | 2.5 | 2 | 3 | 2.36 | 3 | 1.5 | 4 | 3 | 2.67 | 1.5 | 1.5 | 2.36 | 2.55 | 1.33 | 1.33 | 3.33 |
Substance abuse
|
Unknown
| null | null | null | null | null | null |
['8', '9', '9', '6']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44), Young Adults 18-24
|
Substance Abuse
|
R_6J4PqrsxFwh31wl
| 13 |
moderate internal/external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Single
| null |
Single, living alone
| null |
No
|
Prefer not to say
| null |
The message makes me more concerned about the health risks of untreated arthritis. - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 3 | 3 | 3 | 3 | 2.5 | 4.5 | 3.5 | 3.45 | 2 | 3.5 | 1.33 | 3 | 2.5 | 2.5 | 3.5 | 3.27 | 3.27 | 4.67 | 4 | 3 |
Chronic Diseases
| null | null | null |
['6', '5', '4', '6']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
heart disease
|
|
R_6IXkO6T1apLY1NM
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
Hispanic/Latino,White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
In your opinion, how harmful is smoking to your general health? - Scale: 0 (not at all)-6 (extremely harmful)
|
5.0
| 3.25 | 1.5 | 4.25 | 2.25 | 2.25 | 3.5 | 3 | 3.36 | 3 | 2.75 | 3.33 | 4.5 | 2.5 | 3.5 | 2 | 3.18 | 4 | 4.33 | 4 | 3.5 |
Smoking and COPD
| null | null |
['7', '6', '6', '6']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_3Yz7wdomHcVqjNq
| 9 |
low internal focus of control/high external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Libertarian
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2.5 | 3.5 | 3 | 1.5 | 2.5 | 1.5 | 3.5 | 3.64 | 3.5 | 4 | 4 | 4 | 2.5 | 3.5 | 1.5 | 3.09 | 2.91 | 2 | 4 | 2.83 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['6', '8', '5', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_1MT0uiowWSfhyVN
| 8 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 4 | 5 | 2.5 | 2.5 | 0.5 | 2.5 | 3.82 | 3 | 1.5 | 2.67 | 4 | 2.67 | 1 | 2.5 | 1.45 | 3.64 | 3.33 | 2.67 | 3.17 |
Smoking and COPD
| null | null |
['8', '9', '9', '8']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_34idsnnAStqHH33
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 1 | 3.5 | 1.5 | 2 | 1 | 1 | 2 | 2.91 | 1.5 | 1.5 | 2.67 | 3 | 1.5 | 2.5 | 3 | 1.64 | 2.73 | 1.33 | 2.67 | 1.83 |
Smoking and COPD
| null | null |
['8', '8', '8', '2']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_52X77QMLeZGKIl7
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 3.5 | 3 | 4 | 2.5 | 2.5 | 3.5 | 3.5 | 3.64 | 2.5 | 3.5 | 3.33 | 3.5 | 2.5 | 4 | 3 | 3.45 | 3.45 | 4 | 3.33 | 3.67 |
Nutrition
| null | null | null | null | null |
['8', '8', '8', '8']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+)
|
Nutrition
|
|
R_5Rjd09XiuhCsl9L
| 19 |
high internal locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$75,000–$99,999
|
Single
| null |
Single, living alone
| null |
No
|
Visual impairment
| null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 3.5 | 1.75 | 4 | 2 | 2.75 | 2.5 | 2.75 | 3.09 | 2.75 | 1.25 | 2.33 | 4.25 | 2.5 | 3 | 4.5 | 2 | 3.73 | 4 | 2.67 | 2.67 |
Nutrition
| null | null | null | null | null |
['7', '9', '5', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_3lWwtpxw6HfTlle
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Judaism
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Self-employed
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
9.0
| 3 | 3 | 3 | 1.5 | 1.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2 | 1.5 | 1.5 | 2.18 | 3.27 | 2 | 4 | 2 |
Smoking and COPD
| null | null |
['9', '9', '9', '9']
| null | null | null | null |
Persuasive-Efficacy
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_3wSOyOxZvJKOTLL
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
I feel disgusting and fear.
| 3 | 2.5 | 3 | 1.5 | 1.5 | 1.5 | 2.5 | 2.55 | 5 | 4.5 | 4 | 2 | 2.67 | 3.5 | 2.5 | 3.27 | 2.55 | 3.33 | 4 | 3.33 |
Substance abuse
|
Unknown
| null | null | null | null | null | null |
['8', '7', '7', '9']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44), Young Adults 18-24
|
Substance Abuse
|
R_7cUkGJd5jIsn6R2
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Islam
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Mental health condition
| null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
5.0
| 2 | 3 | 2 | 3 | 2.5 | 4.5 | 3.5 | 3.09 | 1 | 2.5 | 4 | 4 | 2.17 | 2.5 | 2.5 | 3.64 | 3.64 | 3.33 | 2.67 | 2.33 |
Smoking and COPD
| null | null |
['7', '8', '7', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_7fue6i5nAkgqUDf
| 14 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Hinduism
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Education
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
4.0
| 2.5 | 3.5 | 3.5 | 4 | 1.25 | 2 | 2.75 | 3.36 | 3 | 1.75 | 3.33 | 4 | 2.75 | 2 | 3 | 2.27 | 3.36 | 2.67 | 3.67 | 2.67 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['6', '2', '3', '2']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_1FrLjSQNehFUWZM
| 8 |
low internal focus of control/high external locus of control
|
45–54
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to trying a substance in the future? - Scale: 1 (not at all)-9 (extremely)
|
7.0
| 3.5 | 3.5 | 3.5 | 1 | 3.5 | 0.5 | 1 | 2.91 | 3 | 2.5 | 4 | 2.5 | 2.5 | 2 | 2.5 | 2.18 | 3.27 | 2.67 | 3.33 | 2.83 |
Substance abuse
|
Unknown
| null | null | null | null | null | null |
['9', '4', '9', '3']
|
Persuasive-Threat
|
Adults 45-64, Adults (24-44), Young Adults 18-24
|
Substance Abuse
|
R_3jwXYLYz9886fKx
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Chronic illness (e.g., diabetes, heart disease)
| null |
The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely)
|
6.0
| 2.5 | 2 | 1 | 3 | 1.5 | 2 | 3 | 2.55 | 5 | 2.5 | 4 | 3 | 3.17 | 1.5 | 1.5 | 2.73 | 3.45 | 3.33 | 4.67 | 1.83 |
Substance abuse
| null | null | null | null | null | null |
['7', '4', '8', '7']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_7iwhi388vHNRhdq
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Education
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, no children
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 2.75 | 3 | 2.5 | 3.25 | 2.75 | 2.25 | 1.25 | 2.36 | 3.5 | 1.75 | 3.67 | 2.25 | 3.17 | 2.25 | 2.75 | 2.45 | 3.09 | 1.67 | 4 | 1.5 |
Smoking and COPD
| null | null |
['9', '9', '8', '1']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Smoking
|
|
R_7NYRKG0ovhs6cdb
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$150,000 or more
|
Married
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 3 | 2 | 3 | 2.5 | 2.5 | 3.5 | 3.5 | 2.73 | 4 | 1.5 | 4 | 2 | 3 | 3.5 | 2.5 | 2.91 | 2.55 | 3.33 | 4 | 2.67 |
Sexual Health
| null |
['8', '9', '8', '8']
| null | null | null | null | null |
Informational
|
Not targeted towards one group
|
Sexual Health
|
|
R_8lrB5jipIYmRffh
| 18 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
None of the above
| null |
Apolitical/Not involved in politics
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2.5 | 4 | 2.75 | 2 | 2.5 | 3 | 1.75 | 3.09 | 3.5 | 1 | 3.67 | 2 | 2.67 | 3 | 3 | 2.45 | 3.09 | 3 | 4 | 2.42 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Young Adults 18-24, Adults 45-64, Older Adults (65-74)
|
Nutrition
|
|
R_82KB8J1FqhUYT97
| 11 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Doctoral or professional degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$150,000 or more
|
Married
| null |
Married/Partnered, with children
| null |
Yes
|
Physical disability
| null |
In your opinion, how harmful is neglecting proper nutrition and weight management to your overall health? - Scale: 0 (not at all)-6 (extremely harmful)
|
6.0
| 4 | 3 | 2 | 0.5 | 2.5 | 4.5 | 2.5 | 3.09 | 3 | 3.5 | 2.67 | 3 | 2 | 0.5 | 1.5 | 3.64 | 3.27 | 2 | 4 | 2.33 |
Nutrition
| null | null | null | null | null |
['9', '9', '9', '9']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44)
|
Nutrition
|
|
R_6cZe4Jvug2ADKE3
| 8 |
low internal focus of control/high external locus of control
|
45–54
|
Male
| null |
Male
| null |
None of the above
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
The message makes me more concerned about the health risks of poor eating habits - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 3 | 4.5 | 3.5 | 2 | 2 | 2.5 | 3 | 3.45 | 1.5 | 2.5 | 4.67 | 1.5 | 1.83 | 2 | 3.5 | 3.09 | 3.09 | 3.33 | 2.67 | 3 |
Nutrition
| null | null | null | null | null |
['6', '8', '8', '8']
| null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+)
|
Nutrition
|
|
R_7T4PbkSt63q9Msh
| 20 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 2 | 3 | 2.25 | 3.25 | 1.5 | 3.5 | 1.5 | 2.36 | 3.5 | 1.5 | 3.33 | 2.5 | 2.75 | 1.5 | 2.25 | 2.73 | 2.64 | 1.33 | 2 | 1.75 |
Mental Health
|
['8', '7', '8', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_6PgK5h7OO4bJn0b
| 15 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2.75 | 3 | 2.75 | 2.5 | 2 | 1.5 | 1.5 | 2.45 | 3.5 | 1.5 | 2.33 | 2.25 | 2.67 | 1.25 | 1.5 | 1.73 | 2.64 | 1.67 | 3.33 | 1.92 |
Smoking and COPD
| null | null |
['9', '9', '9', '1']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Older Adults (65-74)
|
Smoking
|
|
R_5qptiLE5YehEhCQ
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 3 | 3 | 0.5 | 1.5 | 2.5 | 3 | 2.55 | 4 | 1.5 | 2.67 | 4 | 2 | 2.5 | 2.5 | 2.18 | 4.36 | 2 | 5.33 | 2.67 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['7', '8', '8', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_3s9pH8mVAo6lw7D
| 16 |
high internal locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Business/Finance
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 3 | 3 | 4 | 2.5 | 2.5 | 3.5 | 4 | 3.45 | 2.5 | 3.5 | 3.33 | 3.5 | 2.5 | 4 | 3.5 | 3.45 | 3.27 | 4 | 2 | 3.5 |
Mental Health
|
['8', '8', '8', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_5DHoZzBBUwMdWDv
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
None of the above
| null |
Liberal
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Government/Public Service
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, no children
| null |
No
|
Mental health condition
| null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 4 | 2.5 | 2.5 | 1.5 | 3 | 2.25 | 3 | 2.45 | 2.75 | 1 | 4 | 3 | 2.42 | 1.75 | 4 | 2.27 | 3.09 | 1 | 2.67 | 2.42 |
Substance abuse
| null | null | null | null | null | null |
['8', '7', '9', '6']
|
Persuasive-Efficacy
|
Adults (24-44)
|
proper medication use
|
|
R_1FnKWqKAw8TXUFH
| 8 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Islam
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$50,000–$74,999
|
Married
| null |
Single Parent with children
| null |
No
|
Mental health condition
| null |
The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely)
|
3.0
| 5 | 2 | 1.5 | 1 | 4 | 3 | 2 | 2.18 | 2.25 | 3 | 4.67 | 2 | 2.42 | 2.5 | 2 | 3.45 | 2.73 | 0.67 | 4 | 3.17 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s
| null | null | null | null |
['4', '7', '4', '7']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV/AIDS
|
R_4S3oo7FshNPMLa2
| 11 |
low internal focus of control/high external locus of control
|
18–24
|
Male
| null |
Male
| null |
Buddhism
| null |
Conservative
| null |
Black/African American
|
English
|
English
| null |
High school diploma or equivalent
|
Employed full-time
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 2 | 4 | 4 | 2 | 3.5 | 4.5 | 3.5 | 3.82 | 4 | 2.5 | 4 | 3 | 3.17 | 2.5 | 2 | 3.64 | 2.73 | 4.67 | 2.67 | 3 |
Chronic Diseases
| null | null | null |
['6', '8', '6', '8']
| null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
cystic fibrosis
|
|
R_7fkCLJIPLS7Purb
| 15 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Prefer not to say
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Student
| null |
Student
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
8.0
| 2 | 3.25 | 3.5 | 2.25 | 2 | 1.25 | 3.25 | 3 | 3.75 | 0.75 | 3.67 | 2.25 | 2.67 | 1.25 | 1.75 | 1.73 | 3.27 | 3 | 5.33 | 1.92 |
HIV
| null | null | null | null |
['8', '8', '8', '8']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_5DO0tqi2Mo0Dt3J
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Islam
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed part-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely)
|
2.0
| 4 | 2.5 | 1 | 2.5 | 3.5 | 2.5 | 2 | 2.36 | 4.5 | 2 | 3.33 | 2.5 | 3.5 | 4 | 4 | 2.55 | 2.91 | 0.67 | 2.67 | 2.5 |
Nutrition
| null | null | null | null | null |
['8', '7', '6', '5']
| null |
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_7jPvsAENYKPJv6p
| 10 |
low internal focus of control/high external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Liberal
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$100,000–$149,999
|
Single
| null |
Single, living alone
| null |
No
| null | null |
The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2 | 3 | 3 | 2.5 | 3.5 | 2.5 | 2.5 | 2.73 | 2 | 1.5 | 2.67 | 3 | 2.67 | 4.5 | 2.5 | 2.18 | 2.18 | 3.33 | 1.33 | 2.67 |
HIV
|
https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s
| null | null | null | null |
['8', '8', '7', '7']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV
|
R_6FEZduT4j0RSSkI
| 13 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Liberal
| null |
Black/African American,Hispanic/Latino
|
English
|
English
| null |
Associate’s degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$75,000–$99,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
3.0
| 2 | 2.5 | 3 | 1.75 | 3 | 4 | 3 | 3.45 | 4 | 3.25 | 4 | 3 | 2.92 | 3.5 | 3.25 | 3.73 | 2.82 | 4.67 | 2.67 | 3 |
Substance abuse
| null | null | null | null | null | null |
['8', '7', '7', '6']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_8EcbOKpnDoChyku
| 14 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Islam
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Technology/Engineering
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 2 | 4 | 2.5 | 2 | 4.5 | 3.5 | 3.5 | 4.36 | 3.5 | 3.5 | 3.33 | 3 | 3.33 | 2.5 | 1.5 | 3.45 | 3.27 | 4 | 4 | 1.83 |
Mental Health
|
['8', '2', '7', '9']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_1GoJTOr1nzyrVda
| 10 |
low internal focus of control/high external locus of control
|
35–44
|
Male
| null |
Male
| null |
None of the above
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed full-time
| null |
Retail/Hospitality/Food Service
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 1.5 | 4.5 | 2 | 1.5 | 4 | 2.5 | 2.5 | 3.64 | 2.5 | 0.5 | 4 | 3 | 2.67 | 2.5 | 3 | 2.18 | 3.09 | 4.67 | 4 | 2.5 |
Mental Health
|
['6', '8', '7', '5']
| null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Mental Health
|
|
R_3Ny9d6x4Bk2DFqU
| 12 |
moderate internal/external locus of control
|
18–24
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Education
| null |
$25,000–$49,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3.75 | 3.75 | 3.75 | 3.5 | 2.5 | 0.5 | 1.5 | 2.73 | 4.75 | 1.75 | 2.33 | 1.75 | 3.58 | 2.25 | 1.5 | 1.45 | 2.55 | 1.67 | 3 | 2.58 |
HIV
| null | null | null | null |
['5', '5', '4', '6']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44)
|
HIV prevention strategies
|
|
R_3MmnCrfdWIVkYzU
| 12 |
moderate internal/external locus of control
|
35–44
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Self-employed
| null |
Healthcare/Medical
| null |
$25,000–$49,999
|
Single
| null |
Single, living with family
| null |
Yes
|
Hearing impairment
| null |
Type in every thought that came to mind viewing this material.
|
Substance abuse
| 4 | 3 | 3 | 1.5 | 2.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2.33 | 1.5 | 1.5 | 2.18 | 3.27 | 2 | 4 | 2.33 |
Substance abuse
| null | null | null | null | null | null |
['9', '9', '9', '9']
|
Informational
|
Adolescent (12-17)
|
Substance Abuse
|
|
R_1LHEvuqKCrbHl0d
| 15 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Apolitical/Not involved in politics
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Education
| null |
$25,000–$49,999
|
Single
| null |
Single, living alone
| null |
No
| null |
['8', '8', '7', '9']
|
The message makes me more concerned about the health risks of skipping vaccinations. - Scale: 1 (not at all) - 9 (extremely)
|
9.0
| 2 | 3 | 2.75 | 2.5 | 3 | 1.75 | 2.5 | 2.91 | 3.5 | 1.5 | 4.33 | 3.5 | 3 | 3 | 2 | 2.36 | 3.09 | 2.67 | 3.33 | 2.75 |
Vaccination
| null | null | null | null | null | null | null |
Informational
|
Not targeted towards one group, Adults (24-44)
|
Chickenpox prevention strategies
|
|
R_8lfB0vFjJrMapbS
| 15 |
moderate internal/external locus of control
|
18–24
|
Male
| null |
Male
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner)
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely)
|
1.0
| 2 | 4.5 | 3 | 2.5 | 2.5 | 3.5 | 1 | 3.64 | 3.5 | 2.5 | 2.67 | 3 | 2.83 | 1.5 | 3.5 | 2.91 | 4.36 | 4 | 5.33 | 3 |
Nutrition
| null | null | null | null | null |
['5', '5', '7', '5']
| null |
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_3DAxgF499SYAMVm
| 18 |
high internal locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Moderate
| null |
Black/African American
|
English
|
English
| null |
Master’s degree
|
Employed full-time
| null |
Healthcare/Medical
| null |
$100,000–$149,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
How open are you to smoking in the future? - Scale: 1 (not at all)-9 (extremely)
|
9.0
| 2.5 | 4.5 | 4 | 2.5 | 3.5 | 4 | 3 | 3.73 | 3 | 3 | 3.33 | 2.5 | 3 | 1.25 | 3 | 3.45 | 2.18 | 4.33 | 1.33 | 2.92 |
Smoking and COPD
| null | null |
['7', '8', '9', '9']
| null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44)
|
Smoking
|
|
R_2INtEjc0WLxLdKU
| 12 |
moderate internal/external locus of control
|
25–34
|
Male
| null |
Male
| null |
Christianity
| null |
Independent
| null |
Black/African American
|
English
|
English
| null |
Bachelor’s degree
|
Self-employed
| null |
Student
| null |
$100,000–$149,999
|
Married
| null |
Single, living alone
| null |
No
| null | null |
Type in every thought that came to mind viewing this material.
|
Weighing little is the best
| 3 | 4 | 2.75 | 1.5 | 2 | 1.5 | 1.5 | 3.27 | 4 | 1.5 | 3.33 | 1.5 | 2.5 | 2.75 | 1.5 | 2 | 1.82 | 4 | 3.33 | 2.17 |
Nutrition
| null | null | null | null | null |
['7', '5', '5', '7']
| null |
Persuasive-Threat
|
Adults 45-64, Young Adults 18-24, Adults (24-44)
|
Nutrition
|
|
R_5ErUMKUXm1wgVoU
| 13 |
moderate internal/external locus of control
|
25–34
|
Female
| null |
Female
| null |
Christianity
| null |
Conservative
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Student
| null |
Student
| null |
Less than $25,000
|
Single
| null |
Single, living alone
| null |
No
| null | null |
To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 3.75 | 3.75 | 2.75 | 2.75 | 2.5 | 1.75 | 1 | 2.73 | 2.75 | 1.5 | 3.67 | 2.75 | 2.67 | 1.25 | 2.25 | 2.18 | 3 | 1.67 | 3 | 2.42 |
Substance abuse
| null | null | null | null | null | null |
['9', '5', '9', '1']
|
Persuasive-Efficacy
|
Adults (24-44)
|
proper medication use
|
|
R_6giQVyxetB0mt7S
| 12 |
moderate internal/external locus of control
|
35–44
|
Female
| null |
Female
| null |
Christianity
| null |
Independent
| null |
White/Caucasian
|
English
|
English
| null |
Bachelor’s degree
|
Employed part-time
| null |
Technology/Engineering
| null |
Less than $25,000
|
Divorced
| null |
Single Parent with children
| null |
No
|
Visual impairment,Mental health condition
| null |
To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely)
|
7.0
| 2 | 2 | 2 | 2.5 | 4.5 | 3.5 | 3.5 | 2.36 | 2 | 3.25 | 2.67 | 2 | 3 | 2.5 | 2.5 | 3.18 | 2.91 | 2 | 2.67 | 1.67 |
HIV
| null | null | null | null |
['9', '5', '8', '9']
| null | null |
Informational
|
Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74)
|
HIV prevention strategies
|
|
R_3D58rVL8hHf0zex
| 9 |
low internal focus of control/high external locus of control
|
35–44
|
Female
| null |
Female
| null |
Islam
| null |
Moderate
| null |
White/Caucasian
|
English
|
English
| null |
Some college, no degree
|
Employed full-time
| null |
Arts/Entertainment
| null |
$50,000–$74,999
|
Married
| null |
Married/Partnered, with children
| null |
No
| null | null |
To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely)
|
6.0
| 1 | 2 | 2 | 3.5 | 3.5 | 4 | 3 | 2.91 | 4 | 1.5 | 4 | 1 | 3.67 | 2 | 1.5 | 3.09 | 2.55 | 3.33 | 4 | 1.83 |
Sexual Health
| null |
['7', '7', '5', '7']
| null | null | null | null | null |
Persuasive-Threat
|
Not targeted towards one group, All adults
|
Sexual Health
|
Subsets and Splits
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