translation
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{ "en": "I'm not a doctor or a researcher, so this, to me, was an astonishing thing. ", "ja": "็งใฏๅŒป่€…ใงใ‚‚็ ”็ฉถ่€…ใงใ‚‚ใ‚ใ‚Šใพใ›ใ‚“ใ‹ใ‚‰ใ€ใ“ใ‚Œใซใฏๆœฌๅฝ“ใซ้ฉšใใพใ—ใŸใ€‚" }
{ "en": "It turns out that if you administer a placebo in the form of a white pill, that's like aspirin shaped -- it's just a round white pill -- it has some certain measurable effect. ", "ja": "ใ‚ขใ‚นใƒ”ใƒชใƒณใฎใ‚ˆใ†ใชๅฝขใฎ็™ฝใ„้Œ ๅ‰คใฎใ€ๅฝ่–ฌใ‚’ๆŠ•่–ฌใ—ใฆใฟใ‚‹ใจใ€ๅฎŸ้š›ใซใฏใ€ใใ‚ŒใฏใŸใ ใฎ็™ฝใใฆไธธใ„้Œ ๅ‰คใชใ‚“ใงใ™ใŒใ€็›ฎใซ่ฆ‹ใˆใ‚‹ๅŠนๆžœใ‚’ไธŠใ’ใ‚‹ใ“ใจใŒๆ˜Žใ‚‰ใ‹ใซใชใฃใฆใ„ใพใ™ใ€‚" }
{ "en": "But if you change the form that you give the placebo in, like you make a smaller pill, and color it blue, and stamp a letter into it, it is actually measurably more effective. ", "ja": "ใ—ใ‹ใ—ใ‚‚ใ—ๅฝ่–ฌใฎๅฝขใ‚’ๅค‰ใˆใฆใฟใ‚‹ใจใ€ไพ‹ใˆใฐๅฐใ•ใใ—ใฆใฟใฆใ€้’่‰ฒใซใ—ใฆใ€ๅฐใ•ใชใ‚นใ‚ฟใƒณใƒ—ใ‚’ๆŠผใ™ใจใ€ๅฎŸ้š›ใ€€ใ‚ˆใ‚ŠๅคงใใชๅŠนๆžœใ‚’ใ‚ใ’ใฆใ„ใ‚‹ใฎใงใ™ใ€‚" }
{ "en": "Even though neither one of these things has any pharmaceutical -- they're sugar pills. ", "ja": "ใ‚‚ใกใ‚ใ‚“ใใฎไบŒใคใจใ‚‚ใŸใ ใฎ็ ‚็ณ–ใฎ้Œ ๅ‰คใงใ‚ใ‚Šใ€่–ฌๅญฆ็š„ๆˆๅˆ†ใฏไฝ•ใ‚‚ๅซใ‚“ใงใ„ใชใ„ใ‚“ใงใ™ใ‚ˆใ€‚" }
{ "en": "But a white pill is not as good as a blue pill. ", "ja": "ใ—ใ‹ใ—็™ฝใ„้Œ ๅ‰คใฏ้’ใ„้Œ ๅ‰คใปใฉๅŠนๆžœใ‚’ใ‚ใ’ใพใ›ใ‚“ใ€‚" }
{ "en": "What? (Laughter) That really flipped me out. ", "ja": "ใชใ‚“ใงใ™ใฃใฆ๏ผŸ๏ผˆ็ฌ‘๏ผ‰ๆœฌๅฝ“ใซ้ฉšใใพใ—ใŸใ€‚" }
{ "en": "Turns out though, that that's not even where it stops. ", "ja": "ใงใ‚‚ใพใ ็ต‚ใ‚ใ‚Šใ˜ใ‚ƒใชใ„ใ‚“ใงใ™ใ€‚" }
{ "en": "If you have capsules, they're more effective than tablets in any form. ", "ja": "ใ‚‚ใ—ใ‚ซใƒ—ใ‚ปใƒซใ‚’ๆŠ•ไธŽใ™ใ‚Œใฐใ€ใฉใ‚“ใช้Œ ๅ‰คใ‚ˆใ‚Šใ‚‚ๅŠนๆžœ็š„ใ ใใ†ใงใ™ใ€‚" }
{ "en": "A colored capsule, that's yellow on one end and red on the other is better than a white capsule. ", "ja": "่‰ฒใคใใฎใ‚ซใƒ—ใ‚ปใƒซใ€็‰‡ๆ–นใŒ้ป„่‰ฒใงใ‚‚ใ†็‰‡ๆ–นใŒ่ตค่‰ฒใ€ใ“ใ‚Œใฏ็™ฝใ„ใ‚ซใƒ—ใ‚ปใƒซใ‚ˆใ‚Šใ‚‚ๅŠนๆžœ็š„ใชใฎใงใ™ใ€‚" }
{ "en": "Dosage has something to do with this. ", "ja": "ๆœ็”จ้‡ใ‚‚ๅฝฑ้Ÿฟใ—ใฆใ„ใ‚‹ใฟใŸใ„ใงใ™ใ€‚" }
{ "en": "One pill twice a day is not as good at three pills -- I don't remember the statistic now. Sorry. ", "ja": "๏ผ‘ๆ—ฅใซ๏ผ’้Œ ใงใฏใ€๏ผ‘ๆ—ฅใซ๏ผ“้Œ ็จ‹ใฎๅŠนๆžœใฏใชใ„...ใ€ๅคฑ็คผใ€€็ตฑ่จˆใ‚’ใ‚ใพใ‚Š่ฆšใˆใฆใ„ใพใ›ใ‚“ใ€‚" }
{ "en": "But the point is ... ", "ja": "ใ—ใ‹ใ—้‡่ฆใชใฎใฏ...๏ผˆ็ฌ‘๏ผ‰ใ€‚" }
{ "en": "(Laughter) ... these dosages have something to do with it. ", "ja": "...ๆœ็”จ้‡ใ‚‚ๅฝฑ้Ÿฟใ‚’ไธŽใˆใ‚‹ใจใ„ใ†ใ“ใจใงใ™ใ€‚" }
{ "en": "And the form has something to do with it. ", "ja": "ใใ—ใฆใใฎๅฝขใ‚‚ไฝ•ใ‹ๅฝฑ้Ÿฟใ‚’ไธŽใˆใ‚‹ใ‚ˆใ†ใงใ™ใ€‚" }
{ "en": "And if you want the ultimate in placebo, you've go to the needle. ", "ja": "ใ‚‚ใ—ๆœ€้ซ˜ใฎๅŠนๆžœใ‚’ๆœ›ใ‚€ใชใ‚‰ใ€้‡ใŒไธ€็•ชใงใ™ใ€‚" }
{ "en": "Right? A syringe with some inert -- a couple CCs of some inert something, and you inject this into a patient ... ", "ja": "ๆณจๅฐ„ๅ™จใซใชใ‚“ใงใ‚‚ใ„ใ„ใฎใงใ€ใชใ‚“ใฎไฝœ็”จใ‚‚ใชใ„ๆถฒไฝ“ๆ•ฐCCใ‚’ๅ…ฅใ‚Œใฆใ€ๆ‚ฃ่€…ใซๆ‰“ใกใพใ™...ๆ‚ฃ่€…ใฎ้ ญใฎไธญใงใฏใ€‚" }
{ "en": "Well this is such a powerful image in their mind, it's so much stronger than the white pill. ", "ja": "็‚นๆปดใฏใจใฆใ‚‚ๅŠนๆžœใŒใ‚ใ‚‹ใจ่ช่ญ˜ใ•ใ‚Œใฆใ„ใ‚‹ใฎใงใ€็™ฝใ„้Œ ๅ‰คใซๆฏ”ในใ‚‹ใจ็ตถๅคงใชๅŠนๆžœใ‚’็”Ÿใฟๅ‡บใ—ใพใ™ใ€‚" }
{ "en": "It's a really, this graph, well I'll show it to you some other time when we have slides. ", "ja": "ใ‚ฐใƒฉใƒ•ใ‚’ใฟใ›ใพใ—ใ‚‡ใ†ใ€ไปŠๅบฆใ‚นใƒฉใ‚คใƒ‰ใŒใ‚ใ‚‹ๆ™‚ใซใ€‚" }
{ "en": "The point is the white pill is not as good as the blue pill is not as good as the capsule is not as good as the needle. ", "ja": "ใƒใ‚คใƒณใƒˆใฏ็™ฝใ„้Œ ๅ‰คใ‚ˆใ‚Šใ‚‚ใ€้’ใ„้Œ ๅ‰คใ€้Œ ๅ‰คใ‚ˆใ‚Šใ‚‚ใ‚ซใƒ—ใ‚ปใƒซใ€ใชใซใ‚ˆใ‚Šๆณจๅฐ„ๅ™จใฎๆ–นใŒๅŠนใ็›ฎใŒใ‚ใ‚‹ใจใ„ใ†ไบ‹ใงใ™ใ€‚" }
{ "en": "And none of it has any real pharmaceutical quality, it's only your belief that makes it real in your body and makes a stronger effect. ", "ja": "ใใ—ใฆใฉใ‚Œใ‚‚ๅฎŸ้š›ใ€่–ฌๅ‰คใชใฉใฏๅซใ‚“ใงใ„ใพใ›ใ‚“ใ€‚ๆ‚ฃ่€…ใฎ่ช็ŸฅใฎใฟใŒๅฝ็‰ฉใ‚’ๆœฌ็‰ฉใซๅค‰ใˆใฆใ€ๅŠนๆžœใ‚’ไฝœใ‚Šๅ‡บใ—ใฆใ„ใ‚‹ใฎใงใ™ใ€‚" }
{ "en": "I wanted to see if I could take that idea and apply it to a magic trick. ", "ja": "็งใฏใ“ใ‚Œใ‚’ๅฟœ็”จใ—ใฆใƒžใ‚ธใƒƒใ‚ฏใซใ€็”Ÿใ‹ใ›ใชใ„ใ‹ใจ่€ƒใˆใพใ—ใŸใ€‚" }
{ "en": "And take something that is obviously a fake trick and make it seem real. ", "ja": "ใใ“ใงๆ˜Žใ‚‰ใ‹ใซๅฝใฎใƒˆใƒชใƒƒใ‚ฏใ‚’ใ€ๆœฌ็‰ฉใซใ—ใฆใฟใพใ—ใ‚‡ใ†ใ€‚" }
{ "en": "And we know from that study that when you want reality, you go to the needle. ", "ja": "ใ“ใฎ็ ”็ฉถใ‹ใ‚‰ใƒชใ‚ขใƒซๆ„Ÿใ‚’่ฟฝๆฑ‚ใ™ใ‚‹ๆ™‚ใ€้‡ใซ่กŒใใคใใจใ„ใ†ใ“ใจใŒๅˆ†ใ‹ใ‚Šใพใ—ใŸใ€‚" }
{ "en": "This is a seven-inch hatpin. It's very, very sharp, and I'm going to just sterilize it a tiny bit. ", "ja": "ใ“ใฎ้‡ใฏ18cmใ‚ใ‚Šใพใ™ใ€€ใจใฆใ‚‚ใจใฆใ‚‚้‹ญใ„ใงใ™ใ‚ˆใ€ใ“ใ‚Œใ‚’ใพใšๅฐ‘ใ—ๆฎบ่Œใ—ใพใ—ใ‚‡ใ†ใ€‚" }
{ "en": "This is really my flesh. This is not Damian's special-grown flesh. ", "ja": "ใ“ใ‚Œใฏๆœฌๅฝ“ใซ็งใฎๆ‰‹ใงใ™ใ€‚ๅฝ็‰ฉใ˜ใ‚ƒใ‚ใ‚Šใพใ›ใ‚“ใ‚ˆใ€‚" }
{ "en": "That's my skin right there. This is not a Hollywood special effect. ", "ja": "ใ“ใ‚Œใฏ็งใฎไฝ“ใงใ€ใƒใƒชใ‚ฆใƒƒใƒ‰ใฎ็‰นๆฎŠๅŠนๆžœใงใ‚‚ใ‚ใ‚Šใพใ›ใ‚“ใ€‚" }
{ "en": "I'm going to pierce my skin and run this needle through to the other side. ", "ja": "่…•ใ‚’ๆŒ‡ใ—้‡ใ‚’ๅๅฏพๅดใพใงใ€่ฒซ้€šใ•ใ›ใพใ™ใ€‚" }
{ "en": "If you're queasy -- (Laughs) if you faint easily -- I was doing this for some friends in the hotel room last night, and some people that I didn't know, and one woman almost passed out. ", "ja": "ๅใๆฐ—ใ‚’ๅ‚ฌใ—ใ‚„ใ™ใ‹ใฃใŸใ‚Š--๏ผˆ็ฌ‘๏ผ‰ใ€ใ™ใๆฐ—ใ‚’ๅคฑใ†ๆ–นใฏ็›ฎใ‚’ใƒปใƒปใƒปๅฎŸใฏใ“ใ‚Œใ‚’ๆ˜จๅคœใ€ใƒ›ใƒ†ใƒซใฎ้ƒจๅฑ‹ใงๅ‹้”ใจไฝ•ไบบใ‹็Ÿฅใ‚‰ใชใ„ไบบใฎๅ‰ใงใ‚„ใฃใŸใ‚“ใงใ™ใŒใ€ๅฅณๆ€งใŒไธ€ไบบๆฐ—ใ‚’ๅคฑใ„ใ‹ใ‘ใฆใ„ใพใ—ใŸใ€‚" }
{ "en": "So, I suggest if you get queasy easy that you look away for about the next 30 -- in fact, you know what, I'll do the first bad part behind it. ", "ja": "ใชใฎใงใ‚‚ใ—ๆฐ—ๆŒใกๆ‚ชใใชใฃใฆใ—ใพใ†ๆ–นใฏใ€ใ“ใ‚Œใ‹ใ‚‰30็ง’ใปใฉ็›ฎใ‚’ใใ‚‰ใ—ใฆ--ใ€ๆœ€ๅˆใฎๆ€–ใ„ไธ€้ƒจใฏ้š ใ—ใฆใ‚„ใ‚Šใพใ—ใ‚‡ใ†ใ€‚" }
{ "en": "You'll get to see, you can look away too if you'd like to. ", "ja": "่ฆ‹ใˆใฆใ—ใพใ„ใพใ™ใŒใ€ใ„ใ‚„ใงใ—ใŸใ‚‰็›ฎใ‚’ใใ‚‰ใ—ใฆใใ ใ•ใ„ใญใ€‚" }
{ "en": "So, here is what happens, right here, the beginning of my flesh at the lower part of my arm I just make a little pierce. ", "ja": "ใงใฏๅง‹ใ‚ใพใ—ใ‚‡ใ†ใ€€ใ“ใ“ใฎใ€่…•ใฎไธ‹ใฎๆ–นใ‚’ใ€ใ‚นใ‚ฟใƒผใƒˆๅœฐ็‚นใซใ—ใฆใ€ใ“ใ“ใ‹ใ‚‰่ฒซ้€šใ•ใ›ใพใ—ใ‚‡ใ†ใ€‚" }
{ "en": "I'm sorry, man. Am I freaking you out? ", "ja": "็”ณใ—่จณใชใ„ใงใ™ใ€€ๆ€–ใŒใ‚‰ใ›ใฆใ„ใพใ›ใ‚“ใ‹ใญ๏ผŸใ€‚" }
{ "en": "OK, and then just through my skin a tiny bit, and then out the other side like this. ", "ja": "ใใ‚Œใงใฏ็šฎใฎไธ‹ใ‚’ๅฐ‘ใ—ใ ใ‘็ ดใฃใฆใ€ๅๅฏพๅดใพใง่ฒซ้€šใ•ใ›ใฆใฟใพใ—ใ‚‡ใ†ใ€‚" }
{ "en": "Now, essentially we're in the same position we were in with the knife trick. ", "ja": "ๅŸบๆœฌ็š„ใซใ€ๆˆ‘ใ€…ใŒใ‚„ใฃใฆใ„ใ‚‹ใ“ใจใฏๅ…ˆใปใฉใฎใ€ใƒŠใ‚คใƒ•ใฎใƒˆใƒชใƒƒใ‚ฏใจๅŒใ˜ใ“ใจใงใ™ใ€‚" }
{ "en": "(Laughter) Sort of. ", "ja": "๏ผˆ็ฌ‘๏ผ‰ใ€ใ‚ใ‚‹ๆ„ๅ‘ณใงใฏใญใ€‚" }
{ "en": "But you can't count my fingers right now can you? ", "ja": "ใงใ‚‚ไปŠใฏๆŒ‡ใ‚’ๆ•ฐใˆใ‚‹ใ“ใจใŒใงใใชใ„ใงใ—ใ‚‡๏ผŸใ€‚" }
{ "en": "So, let me show them to you. That's one, two three, four, five. ", "ja": "่ฆ‹ใฆใฟใพใ—ใ‚‡ใ†ใ‹ใ€€๏ผ‘ๆœฌใ€€๏ผ’ๆœฌใ€๏ผ“ๆœฌใ€€๏ผ”ๆœฌใ€€๏ผ•ๆœฌใ€‚" }
{ "en": "Yes, well... ", "ja": "ใใ†ใงใ™ใญ...ใ€‚" }
{ "en": "I know what people think when they see this. ", "ja": "ไฝ•ใ‚’่€ƒใˆใฆใ„ใ‚‹ใ‹ใ‚ใ‹ใ‚Šใพใ™ใ‚ˆใ€‚" }
{ "en": "They go, \"Well, he's certainly not dumb enough to stab himself through the skin to entertain us for a few minutes. ", "ja": "ใ€Œๆ•ฐๅˆ†ใฎใ‚จใƒณใ‚ฟใƒผใƒ†ใ‚คใƒณใƒกใƒณใƒˆใฎ็‚บใซใ€่‡ชๅˆ†ใฎ่…•ใ‚’ๅˆบใ™ใชใ‚“ใฆใ“ใจใฏใ—ใชใ„ใ ใ‚ใ†ใ€ใฃใฆใญใ€‚" }
{ "en": "So, let me give you a little peek. ", "ja": "ใงใฏๅฐ‘ใ—ใ ใ‘่ฆ‹ใฆใฟใพใ—ใ‚‡ใ†ใ‹ใ€‚" }
{ "en": "How's that look out there? Pretty good. ", "ja": "ใฉใ†่ฆ‹ใˆใพใ™ใ‹๏ผŸไธŠๆ‰‹ใใ„ใใพใ—ใŸใ€‚" }
{ "en": "(Laughs) Yeah, I know. (Laughs) And the people in the back go, \"OK, I didn't really see that.\" ", "ja": "๏ผˆ็ฌ‘๏ผ‰ใ€ๅˆ†ใ‹ใฃใฆใพใ™ใ‚ˆ๏ผˆ็ฌ‘๏ผ‰ใ€ๅพŒๆ–นใฎๅธญใฎๆ–นใ€…ใฏใ€Œใ‚ˆใ่ฆ‹ใˆใชใ‹ใฃใŸใชใ€ใฃใฆ่จ€ใฃใฆใ‚‹ใงใ—ใ‚‡ใ†ใ€‚" }
{ "en": "People in the satellite room are starting to move in now. ", "ja": "ไธญ็ถ™ๅฎคใซใ„ใ‚‹ๆ–นใฏใ‚นใ‚ฏใƒชใƒผใƒณใซ่ฟ‘ไป˜ใ„ใฆใ„ใ‚‹ใงใ—ใ‚‡ใ†ใ€‚" }
{ "en": "Let me give you good close look at this. ", "ja": "ใ‚‚ใ†ๅฐ‘ใ—ใ‚ˆใ่ฆ‹ใฆใฟใพใ—ใ‚‡ใ†ใ‹ใ€‚" }
{ "en": "That really is my skin. That is not a Hollywood special effect. ", "ja": "ใ“ใ‚Œใฏๆœฌๅฝ“ใซ็งใฎ่…•ใงใ™ใ€€ใƒใƒชใ‚ฆใƒƒใƒ‰ใฎ็‰นๆฎŠๅŠนๆžœใงใฏใชใ„ใงใ™ใ€‚" }
{ "en": "That's my flesh, and I can twist that around. ", "ja": "็งใฎไฝ“ใงใ™ใ‹ใ‚‰ๅฐ‘ใ—ๆบใ™ใ‚‹ใ“ใจใ‚‚ใงใใพใ™ใ€‚" }
{ "en": "I'm sorry. If you're getting queasy, look away, don't look at the thing. ", "ja": "ใ™ใ„ใพใ›ใ‚“ใ€€ๆฐ—ๅˆ†ใŒๆ‚ชใใชใ‚Šใ ใ—ใŸใ‚‰็›ฎใ‚’ใใ‚‰ใ—ใฆใ€่ฆ‹ใชใ„ใงใใ ใ•ใ„ใ€‚" }
{ "en": "People in the back or people on video years from now watching this will go, \"Well yeah, that looks kind of neat in some sort of effect there, but if it were real he would be -- see there's a hole there and a hole there, if it were real he would be bleeding. ", "ja": "ๅพŒๆ–นใฎ็š†ใ•ใ‚“ใ‚„ๅพŒใซใƒ“ใƒ‡ใ‚ชใงใ“ใ‚Œใ‚’่ฆ‹ใ‚‹ไบบใฏใ€ใ€Œใใ†ใ ใชใ€€ใชใ‚“ใ‹ไธŠๆ‰‹ใซๅ‡บๆฅใฆใ‚‹ใฟใŸใ„ใ ใ‘ใฉใ€ใ‚‚ใ—ๆœฌๅฝ“ใซ่…•ใ‚’่ฒซ้€šใ—ใฆใ„ใ‚‹ใชใ‚‰ๅ‡บ่ก€ใ™ใ‚‹ใ ใ‚ใ†ใ€ใ€ใจ่จ€ใฃใฆใ„ใ‚‹ใงใ—ใ‚‡ใ†ใญใ€€ใ“ใ“ใจใ“ใ“ใซ็ฉดใŒใ‚ใ‚‹ใ‚“ใงใ™ใ‚ˆใ€‚" }
{ "en": "Well let me work up some blood for you. ", "ja": "ใงใฏๅฐ‘ใ—ๅ‡บ่ก€ใ•ใ›ใฆใฟใพใ—ใ‚‡ใ†ใ‹ใ€‚" }
{ "en": "(Laughter) Yes, there it is. ", "ja": "๏ผˆ็ฌ‘๏ผ‰ใ€ใปใ‚‰ๅ‡บใฆใใŸใ€‚" }
{ "en": "(Applause) (Laughter) Normally now, I would take the needle out. ", "ja": "๏ผˆๆ‹ๆ‰‹๏ผ‰ใ€๏ผˆ็ฌ‘๏ผ‰ใ€ๆ™ฎๆฎตใชใ‚‰ใ“ใ“ใง้‡ใ‚’ๆŠœใ„ใฆใ€‚" }
{ "en": "I would clean off my arm, and I would show you that there are no wounds. ", "ja": "่…•ใ‚’ใตใใ€็ฉดใŒใชใ„ไบ‹ใ‚’ใŠ่ฆ‹ใ›ใ™ใ‚‹ใ‚“ใงใ™ใŒใ€‚" }
{ "en": "But I think in this context and with the idea of taking something fake and making it into something real, I'm just going to leave it there, and walk off the stage. ", "ja": "ใ“ใฎ็Šถๆณไธ‹ใงใฏใ€ไฝ•ใ‹ๅฝใ‚Šใฎใ‚‚ใฎใ‚’ๆœฌ็‰ฉใซใ€ๅค‰ใˆใ‚‹ใจใ„ใ†ใ‚ขใ‚คใƒ‡ใ‚ขใจไธ€็ท’ใซใ€ใจใฃใฆใŠใใพใ—ใ‚‡ใ†ใ€ใใ—ใฆใ‚นใƒ†ใƒผใ‚ธใ‹ใ‚‰ๅŽปใ‚Šใพใ—ใ‚‡ใ†ใ€‚" }
{ "en": "(Laughter) I will be seeing you several times over the next few days. ", "ja": "๏ผˆ็ฌ‘๏ผ‰ใ€ๆ˜Žๆ—ฅใ€ๆ˜ŽๅพŒๆ—ฅใ‚‚็š†ใ•ใ‚“ใซใŠไผšใ„ใงใใ‚‹ใฎใงใ€‚" }
{ "en": "I hope you're looking forward to that. Thank you very much. ", "ja": "ๆฅฝใ—ใฟใซใ—ใฆใ„ใŸใ ใ‘ใ‚‹ใจๅนธใ„ใงใ™ใ€‚ใ‚ใ‚ŠใŒใจใ†ใ”ใ–ใ„ใพใ—ใŸใ€‚" }
{ "en": "(Laughter) (Applause) Hello, everyone. Because this is my first time at TED, I've decided to bring along an old friend to help break the ice a bit. ", "ja": "๏ผˆ็ฌ‘๏ผ‰ใ€๏ผˆๆ‹ๆ‰‹๏ผ‰ใ€ใ“ใ‚“ใซใกใฏใ€€TEDใฏไปŠๅ›žๅˆใ‚ใฆใชใฎใงใ€็ทŠๅผตใ‚’ใปใใ™ใŸใ‚ใซใ€ๆ—งๅ‹ใ‚’้€ฃใ‚Œใฆใใ‚‹ใ“ใจใซใ—ใพใ—ใŸใ€‚" }
{ "en": "Yes. That's right. This is Barbie. ", "ja": "ใใ†ใ€€ใƒใƒผใƒ“ใƒผใงใ™ใ€‚" }
{ "en": "She's 50 years old. And she's looking as young as ever. ", "ja": "ๅฝผๅฅณใฏ50ๆญณใซใ—ใฆใ€ใ“ใฎ่‹ฅใ•ใงใ™ใ€‚" }
{ "en": "(Laughter) But I'd also like to introduce you to what may be an unfamiliar face. ", "ja": "๏ผˆ็ฌ‘๏ผ‰ใ€่ฆ‹ๆ…ฃใ‚Œใชใ„้ก”ใ‹ใ‚‚็Ÿฅใ‚Œใพใ›ใ‚“ใŒใ€ใ‚‚ใ†ไธ€ไบบ็ดนไป‹ใ—ใŸใ„ไบบใŒใ„ใพใ™ใ€‚" }
{ "en": "This is Fulla. Fulla is the Arab world's answer to Barbie. ", "ja": "ๅฝผๅฅณใฏใƒ•ใƒผใƒฉใ€€ใ‚ขใƒฉใƒ–ไธ–็•Œใฎใƒใƒผใƒ“ใƒผใซๅŒนๆ•ตใ—ใพใ™ใ€‚" }
{ "en": "Now, according to proponents of the clash of civilizations, Barbie and Fulla occupy these completely separate spheres. ", "ja": "ๆ–‡ๆ˜Ž่ก็ชใฎๆ่ญฐ่€…ใซ่จ€ใ‚ใ›ใ‚‹ใจใ€ใƒใƒผใƒ“ใƒผใจใƒ•ใƒผใƒฉใฏใ€ใ“ใฎๅฎŒๅ…จใซ้•ใฃใŸ้ ˜ๅŸŸใซๅญ˜ๅœจใ—ใพใ™ใ€‚" }
{ "en": "They have different interests. They have divergent values. ", "ja": "ๅฝผใ‚‰ใฎ่ˆˆๅ‘ณใ‚‚้•ใˆใฐใ€ไพกๅ€คใ‚‚็•ฐใชใ‚Šใพใ™ใ€‚" }
{ "en": "And should they ever come in contact ... ", "ja": "ๅฝผใ‚‰ใŒ่žๅˆใ—ใ‚ˆใ†ใจใ—ใฆใ‚‚ใ€‚" }
{ "en": "well, I've got to tell you, it's just not going to be pretty. ", "ja": "ไธŠๆ‰‹ใใฏ่กŒใ‹ใชใ„ใงใ—ใ‚‡ใ†ใ€‚" }
{ "en": "My experience, however, in the Islamic world is very different. ", "ja": "ใ—ใ‹ใ—ใ€ใ‚คใ‚นใƒฉใƒ ไธ–็•Œใงใฎ็งใฎ็ตŒ้จ“ใฏใ‹ใชใ‚Š้•ใ„ใพใ™ใ€‚" }
{ "en": "Where I work, in the Arab region, people are busy taking up Western innovations and changing them into things which are neither conventionally Western, nor are they traditionally Islamic. ", "ja": "็งใŒๅƒใใ‚ขใƒฉใƒ–ใงใฏใ€ไบบใ€…ใฏ่ฅฟๆด‹ใฎๆŠ€่ก“้ฉๆ–ฐใ‚’ๅ–ใ‚Šๅ…ฅใ‚Œใ€ๅพ“ๆฅใฎ่ฅฟๆด‹ๆ–‡ๅŒ–ใ‚„ใ€ไผ็ตฑ็š„ใชใ‚คใ‚นใƒฉใƒ ๆ–‡ๅŒ–ใงใฏใชใ„ใ‚‚ใฎใ‚’ใ€ไฝœใ‚Šใ ใ™ใฎใซไฝ™ๅฟตใŒใ‚ใ‚Šใพใ›ใ‚“ใ€‚" }
{ "en": "I want to show you two examples. ", "ja": "ไบŒใคใฎไพ‹ใ‚’ใŠ่ฆ‹ใ›ใ—ใพใ™ใ€‚" }
{ "en": "The first is 4Shbab. ", "ja": "ใพใšใฏใ€4Shbabใ€‚" }
{ "en": "It means \"for youth\" and it's a new Arab TV channel. ", "ja": "โ€œ่‹ฅ่€…ใธโ€ใ€ใจใ„ใ†ๆ„ๅ‘ณใงใ€ใ‚ขใƒฉใƒ–ใฎๆ–ฐใ—ใ„ใƒ†ใƒฌใƒ“ใƒใƒฃใƒณใƒใƒซใงใ™ใ€‚" }
{ "en": "(Video): Video clips from across the globe. ", "ja": "ไธ–็•Œใ‹ใ‚‰ใฎใƒ“ใƒ‡ใ‚ชใ‚ฏใƒชใƒƒใƒ—ใ€‚" }
{ "en": "The USA. ", "ja": "ใ‚ขใƒกใƒชใ‚ซใ€‚" }
{ "en": "โ™ซ I am not afraid to stand alone โ™ซ โ™ซ I am not afraid to stand alone, if Allah is by my side โ™ซ โ™ซ I am not afraid to stand alone โ™ซ โ™ซ Everything will be all right โ™ซ โ™ซ I am not afraid to stand alone โ™ซ The Arab world. ", "ja": "โ™ซใ€่ฟซๅฎณใฏๆ€–ใใชใ„ใ€โ™ซใ€โ™ซใ€ใ‚ขใƒฉใƒผใŒ่ฆ‹ๆ–นใงใ‚ใ‚Œใฐใ€่ฟซๅฎณใฏๆ€–ใใชใ„ใ€โ™ซใ€โ™ซใ€่ฟซๅฎณใฏๆ€–ใใชใ„ใ€โ™ซใ€โ™ซใ€ใ™ในใฆใฏใ†ใพใใ„ใใ€โ™ซใ€โ™ซใ€่ฟซๅฎณใฏๆ€–ใใชใ„ใ€โ™ซใ€ใ‚ขใƒฉใƒ–ใฎไธ–็•Œใ€‚" }
{ "en": "(Music) โ™ซ She was preserved by modesty of the religion โ™ซ โ™ซ She was adorned by the light of the Quran โ™ซ Shereen El Feki: 4Shbab has been dubbed Islamic MTV. ", "ja": "๏ผˆ้Ÿณๆฅฝ๏ผ‰ใ€โ™ซใ€ๅฝผๅฅณใฏใ‚คใ‚นใƒฉใƒ ๆ•™ใฎๆ…Žใพใ—ใ•ใซๅฎˆใ‚‰ใ‚ŒใŸใ€โ™ซใ€โ™ซใ€ใ‚ณใƒผใƒฉใƒณใฎๅ…‰ๆ˜ŽใŒ็พŽใ‚’ๅผ•ใ็ซ‹ใฆใŸใ€โ™ซใ€4Shbabใฏใ‚คใ‚นใƒฉใƒ ็‰ˆMTVใจๅ‘ผใฐใ‚Œใฆใ„ใพใ™ใ€‚" }
{ "en": "Its creator, who is an Egyptian TV producer called Ahmed Abu Haรฏba, wants young people to be inspired by Islam to lead better lives. ", "ja": "ใ‚จใ‚ธใƒ—ใƒˆไบบTVใƒ—ใƒญใƒ‡ใƒฅใƒผใ‚ตใƒผใฎใ‚ฏใƒชใ‚จใƒผใ‚ฟใƒผโ€•ใ€ใ‚ขใƒใƒกใƒƒใƒ‰ๆฐใฏใ€่‹ฅใ„ไบบใŸใกใŒ่‰ฏใ„ไบบ็”Ÿใ‚’้€ใ‚Œใ‚‹ใ‚ˆใ†ใ€ใ‚คใ‚นใƒฉใƒ ๆ•™ใซๆ„ŸๅŒ–ใ•ใ‚Œใฆใปใ—ใ„ใฎใงใ™ใ€‚" }
{ "en": "He reckons the best way to get that message across is to use the enormously popular medium of music videos. ", "ja": "ใใฎไธ€็•ชใฎๆ–นๆณ•ใจใฏใ€ๅคงไบบๆฐ—ใฎ้Ÿณๆฅฝใƒ“ใƒ‡ใ‚ชใ‚’ไฝฟ็”จใ™ใ‚‹ใ“ใจใ ใจๅฝผใฏๆ€ใฃใฆใ„ใพใ™ใ€‚" }
{ "en": "4Shbab was set up as an alternative to existing Arab music channels. ", "ja": "4Shbabใฏ็พๅญ˜ใฎใ‚ขใƒฉใƒ–้Ÿณๆฅฝใƒใƒฃใƒณใƒใƒซใซใ€ๆ›ฟใ‚ใ‚‹ใ‚‚ใฎใจใ—ใฆไฝœใ‚‰ใ‚Œใพใ—ใŸใ€‚" }
{ "en": "And they look something like this. ", "ja": "ใ“ใ‚“ใชๆ„Ÿใ˜ใงใ™ใ€‚" }
{ "en": "(Music) That, by the way is Haifa Wehbe. She's a Lebanese pop star and pan-Arab pin-up girl. ", "ja": "๏ผˆ้Ÿณๆฅฝ๏ผ‰ใ€ๅฝผๅฅณใฏใƒฌใƒใƒŽใƒณใฎใƒใƒƒใƒ—ใ‚นใ‚ฟใƒผใ€ใ‚ขใƒฉใƒ–ใฎใƒ”ใƒณใƒŠใƒƒใƒ—ใ‚ฌใƒผใƒซใงใ™ใ€‚" }
{ "en": "In the world of 4Shbab, it's not about bump and grind. ", "ja": "4Shbabใฎไธ–็•Œใงใฏใ€็”˜็พŽใชใ‚‚ใฎใ‚’็คบใ—ใฆใ„ใ‚‹ใฎใงใฏใชใใ€‚" }
{ "en": "But it's not about fire and brimstone either. ", "ja": "ๅŽŸ็†ไธป็พฉ่€…ใจใ„ใ†ใ‚ใ‘ใงใ‚‚ใ‚ใ‚Šใพใ›ใ‚“ใ€‚" }
{ "en": "Its videos are intended to show a kinder, gentler face of Islam, for young people to deal with life's challenges. ", "ja": "ใ“ใฎใƒ“ใƒ‡ใ‚ชใฏ่‹ฅใ„ไบบใŸใกใŒใ€ไบบ็”Ÿใฎๅ›ฐ้›ฃใจๅ‘ใๅˆใ†ใฎใซใ‚คใ‚นใƒฉใƒ ใฎๅฏ›ๅคงใชๅด้ขใ‚’ใ€่ฆ‹ใ›ใ‚ˆใ†ใจไฝœใ‚‰ใ‚Œใฆใ„ใพใ™ใ€‚" }
{ "en": "Now, my second example is for a slightly younger crowd. ", "ja": "ไบŒใค็›ฎใฎไพ‹ใฏใ€ใ‚‚ใ†ๅฐ‘ใ—ๅนผใ„ไธ–ไปฃๅ‘ใ‘ใงใ™ใ€‚" }
{ "en": "And it's called \"The 99.\" ", "ja": "Theใ€99ใ€ใจใ„ใ„ใพใ™ใ€‚" }
{ "en": "Now, these are the world's first Islamic superheroes. ", "ja": "ใ“ใ‚Œใฏไธ–็•Œๅˆใฎใ‚คใ‚นใƒฉใƒ ใ‚นใƒผใƒ‘ใƒผใƒ’ใƒผใƒญใƒผใ€‚" }
{ "en": "They were created by a Kuwaiti psychologist called Naif Al Mutawa. ", "ja": "ใ‚ฏใ‚ฆใ‚งใƒผใƒˆไบบใฎๅฟƒ็†ๅญฆ่€…โ€•ใ€ใƒŠใ‚คใ‚งใƒ•ใ€ใ‚ขใƒซใ€ใƒ ใ‚ฟใƒฏใŒไฝœใ‚Šใพใ—ใŸใ€‚" }
{ "en": "And his desire is to rescue Islam from images of intolerance, all in a child-friendly format. ", "ja": "ๅญใฉใ‚‚ๅ‘ใ‘ใฎๆง‹ๆˆใงใ€ใ‚คใ‚นใƒฉใƒ ๆ•™ใ‚’ไธๅฏ›ๅฎนใฎใ€ใ‚คใƒกใƒผใ‚ธใ‹ใ‚‰ๆ•‘ใ†ใฎใŒๅฝผใฎ็‹™ใ„ใงใ™ใ€‚" }
{ "en": "\"The 99.\" The characters are meant to embody the 99 attributes of Allah: justice, wisdom, mercy, among others. ", "ja": "Theใ€99ใ€ใฎใ‚ญใƒฃใƒฉใ‚ฏใ‚ฟใƒผใฏใ€ๆญฃ็พฉใ€€็Ÿฅๆตใ€€ๆ…ˆๆ‚ฒใชใฉใฎใ‚ขใƒฉใƒผใฎใ€99ใฎ็‰นๆ€งใ‚’่กจ็พใ—ใฆใ„ใพใ™ใ€‚" }
{ "en": "So, for example, there is the character of Noora. ", "ja": "ไพ‹ใˆใฐใ€ใƒŒใƒผใƒฉใจใ„ใ†ใ‚ญใƒฃใƒฉใ‚ฏใ‚ฟใƒผใŒใ„ใพใ™ใ€‚" }
{ "en": "She is meant to have the power to look inside people and see the good and bad in everyone. ", "ja": "ๅฝผๅฅณใซใฏไบบ้–“ใฎใ€ๅ–„ๆ‚ชใ‚’่ฆ‹ๆŠœใๅŠ›ใŒใ€ใ‚ใ‚‹ใจใ•ใ‚Œใฆใ„ใพใ™ใ€‚" }
{ "en": "Another character called Jami has the ability to create fantastic inventions. ", "ja": "ใ‚ธใƒฃใƒŸใจใ„ใ†ๅˆฅใฎใ‚ญใƒฃใƒฉใ‚ฏใ‚ฟใƒผใฏใ€็ด ๆ™ดใ‚‰ใ—ใ„็™บๆ˜Žใ‚’ใ™ใ‚‹ๅŠ›ใŒใ‚ใ‚Šใพใ™ใ€‚" }
{ "en": "Now, \"The 99\" is not just a comic book. ", "ja": "Theใ€99ใฏๅ˜ใซๆผซ็”ปใงใฏใชใใ€‚" }
{ "en": "It's now a theme park. ", "ja": "ใƒ†ใƒผใƒžใƒ‘ใƒผใ‚ฏใพใง้€ ใ‚‰ใ‚Œใพใ—ใŸใ€‚" }
{ "en": "There is an animated series in the works. ", "ja": "ใ‚ขใƒ‹ใƒกใ‚ทใƒชใƒผใ‚บใ‚‚่จˆ็”ปไธญใงใ™ใ€‚" }
{ "en": "And by this time next year, the likes of Superman and Wonder Woman will have joined forces with \"The 99\" to beat injustice wherever they find it. ", "ja": "ๆฅๅนดใฎไปŠ้ ƒใพใงใซใ€ใ‚นใƒผใƒ‘ใƒผใƒžใƒณใ‚„ใƒฏใƒณใƒ€ใƒผใ‚ฆใƒผใƒžใƒณใฎใ‚ˆใ†ใชใ‚ญใƒฃใƒฉใ‚ฏใ‚ฟใƒผใŒใ€ๆ‚ชใ‚’ๆ‰“ใกใฎใ‚ใ—ใซใ€Theใ€99ใ€ใซๅŠ ใ‚ใ‚‹ใ“ใจใซใชใฃใฆใ„ใพใ™ใ€‚" }
{ "en": "\"The 99\" and 4Shbab are just two of many examples of this sort of Islamic cross-cultural hybridization. ", "ja": "Theใ€99ใจ4Shbabใฏใ‚คใ‚นใƒฉใƒ ๆ•™ใซ่ฆ‹ใ‚‰ใ‚Œใ‚‹ใ€็•ฐๆ–‡ๅŒ–ใŒๅ…ฅใ‚Šๆททใ˜ใฃใŸๅคšใใฎไพ‹ใฎไธ€้ƒจใงใ™ใ€‚" }
{ "en": "We're not talking here about a clash of civilizations. ", "ja": "ๆˆ‘ใ€…ใฏๆ–‡ๆ˜Žใฎ่ก็ชใ‚„ใ€ๅŒบๅˆฅไธ่ƒฝใชใ€‚" }
{ "en": "Nor is it some sort of indistinguishable mash. ", "ja": "ใ”ใŸใพใœใซใชใฃใŸใ‚‚ใฎใ‚’่ฉฑใ—ใฆใ„ใ‚‹่จณใงใฏใ‚ใ‚Šใพใ›ใ‚“ใ€‚" }
{ "en": "I like to think of it as a mesh of civilizations, in which the strands of different cultures are intertwined. ", "ja": "็งใฏใ“ใ‚Œใ‚’็•ฐๆ–‡ๅŒ–ใŒ็ตกใฟๅˆใฃใŸโ€•ใ€ๆ–‡ๆ˜Žใฎใ‹ใฟๅˆใ„ใจใ—ใฆ่ฆ‹ใŸใ„ใฎใงใ™ใ€‚" }
{ "en": "Now, while 4Shbab and \"The 99\" may look new and shiny, there is actually a very long tradition of this. ", "ja": "4ShbabใจTheใ€99ใฏๆ–ฐใ—ใ้ญ…ๅŠ›็š„ใซ่ฆ‹ใˆใ‚‹ใ‘ใ‚Œใฉใ€ใ“ใ‚Œใซใฏ้žๅธธใซ้•ทใ„ไผ็ตฑใŒใ‚ใ‚Šใพใ™ใ€‚" }