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People regularly access the Internet through mobile phones, tablets,
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handheld computers, voice-assisted speakers, television set-top devices,
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smart televisions, wearables, and automobile in-dash systems. These
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devices enable new modalities of interaction, such as conversational
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user interfaces, and new intermediaries, such as "uper-apps"like WeChat,
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where consumers can use many online services without leaving a
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particular app. We anticipate that the use of these means of access will
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continue to grow and that usage through desktop computers will continue
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to decline, especially in certain regions of the world experiencing the
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highest rate of Internet adoption. The functionality and user
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experiences associated with these alternative devices, such as a smaller
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screen size or lack of a screen, may make the use of our platform
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through such devices more difficult than through a desktop computer,
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lower the use of our platform, and make it more difficult for our Hosts
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to upload content to our platform. In addition, consumer purchasing
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patterns can differ on alternative devices, and it is uncertain how the
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proliferation of mobile devices will impact the use of our platform and
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services. Mobile consumers may also be unwilling to download multiple
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apps from multiple companies providing similar services leading such
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consumers to opt to use one of our competitors'services instead of ours.
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As a result, brand recognition and the consumer experience with our
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mobile apps will likely become increasingly important to our business.
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In addition, these new modalities create opportunities for device or
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systems companies, such as Amazon, Apple, and Google, to control the
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interaction with our consumers and disintermediate existing platforms
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such as ours.
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We need to provide solutions for consumers who are limited in the size
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of the app they can support on their mobile devices and address latency
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issues in countries with lower bandwidth for both desktop and mobile
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devices. Because our platform contains data-intensive media, these
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issues are exacerbated. As new devices, operating systems, and platforms
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continue to be released, it is difficult to predict the problems we may
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encounter in adapting our offerings and features to them, and we may
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need to devote significant resources to the creation, support, and
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maintenance of our offerings and features.
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Our success will also depend on the interoperability of our offerings
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with a range of third-party technologies, systems, networks, operating
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systems, and standards, including iOS and Android; the availability of
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our mobile apps in app stores and in "uper-app"environments; and the
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creation, maintenance, and development of relationships with key
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participants in related industries, some of which may also be our
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competitors. In addition, if accessibility of various apps is limited by
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executive order or other government actions, the full functionality of
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devices may not be available to our customers. Moreover, third-party
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platforms, services and offerings are constantly evolving, and we may
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not be able to modify our platform to assure its compatibility with
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those of third parties. If we lose such interoperability, we experience
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difficulties or increased costs in integrating our offerings into
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alternative devices or systems, or manufacturers or operating systems
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elect not to include our offerings, make changes that degrade the
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functionality of our offerings, or give preferential treatment to
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competitive products, the growth of our community and our business,
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results of operations, and financial condition could be materially
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adversely affected. This risk may be exacerbated by the frequency with
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which consumers change or upgrade their devices. In the event consumers
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choose devices that do not already include or support our platform or do
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not install our mobile apps when they change or upgrade their devices,
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our traffic and Host and guest engagement may be harmed.
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*If we are unable to adapt to changes in technology and the evolving
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demands of Hosts and guests, our business, results of operations, and
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financial condition could be materially adversely affected.*
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The industries in which we compete are characterized by rapidly changing
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technology, evolving industry standards, consolidation, frequent new
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offering announcements, introductions, and enhancements, and changing
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consumer demands and preferences. We have invested heavily in our
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technology in recent years. Our future success will depend on our
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ability to adapt our platform and services to evolving industry
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standards and local preferences and to continually innovate and improve
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the performance, features, and reliability of our platform and services
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in response to competitive offerings and the evolving demands of Hosts
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and guests. Our future success will also depend on our ability to adapt
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to emerging technologies such as tokenization, cryptocurrencies, new
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authentication technologies, such as biometrics, distributed ledger and
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blockchain technologies, artificial intelligence, virtual and augmented
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reality, and cloud technologies. As a result, we intend to continue to
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spend significant resources maintaining, developing, and enhancing our
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technologies and platform; however, these efforts may be more costly
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than expected and may not be successful. For example, we may not make
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the appropriate investments in new technologies, which could materially
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adversely affect our business, results of operations, and financial
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condition. Further, technological innovation often results in unintended
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consequences such as bugs, vulnerabilities, and other system failures.
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Any such bug, vulnerability, or failure, especially in connection with a
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significant technical implementation or change, could result in lost
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business, harm to our brand or reputation, consumer complaints, and
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other adverse consequences, any of which could materially adversely
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affect our business, results of operations, and financial condition.
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Another critical component to our future success will be our ability to
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integrate new or emerging payment methods into our platform to offer
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alternative payment solutions to consumers. Alternate payment providers
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such as Alipay, Paytm, and WeChat Pay operate closed-loop payments
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systems with direct connections to both consumers and merchants. In many
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regions, particularly in Asia where credit cards are not readily
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available and/or e-commerce is largely carried out through mobile
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devices, these and other emerging alternate payment methods are the
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