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db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | Any device which sends an alarm signal to the fire command station [Access stairs] | Initiating device | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | An official Fire Department key. [Access stairs] | Key (1620) | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A standard key used by the elevator industry. [Access stairs] | Key (2642) | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The NYC law that included regulations for hotels. [Access stairs] | Local Law 16 of 1984 | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The NYC law that regulated Office buildings [Access stairs] | Local Law 5 of 1973 | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The NYC law that set standards for the provisions for handicapped persons. [Access stairs] | Local Law 58 of 1987 | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The NYC law that regulated hazardous materials [Access stairs] | Local Law 78 | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A system where the lock mechanism is controlled electrically from a remote location. [Access stairs] | Locked door fail safe system | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The mechanical equipment acceptance number given to approved mechanical parts. [Access stairs] | MEA number | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The corridors, stairways and doors which provide exit from a building [Access stairs] | Means of egress | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The area where equipment is located for the heating and air conditioning of the air in a building. [Access stairs] | Mechanical equipment room | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | Another term for a central station [Access stairs] | Monitoring station | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | An outside stem and yoke valve. This water control valve has an exposed stem when the valve is in the open position [Access stairs] | O.S.&Y. Valve | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The combining of a fuel with oxygen. Rusting and burning are examples of oxidation [Access stairs] | Oxidation | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | Poly Chlorinated Biphenyls. The toxic substance given off when the oil in certain electrical transformers burn. [Access stairs] | PCB's | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | An air compartment or chamber to which one or more ducts are connnected and which form a part of an air distribution system. In high-rise buildings the space between the suspended ceiling and the under side of the floor above is used as a plenum for the collection of the return air. [Access stairs] | Plenum | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A water control valve fitted on a standpipe outlet that automatically keeps the pressure from getting too high [Access stairs] | Pressure reducing valve | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A tank used to provide water under pressure by way of forced air pressure to a fire suppression system [Access stairs] | Pressure tank | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | Poly Vinyl Chloride. The toxic gasses given off when certain plastics and electrical wiring insulation burns. [Access stairs] | PVC's | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A type of composite floor contruction in which corrugated steel is used to support the concrete floor. [Access stairs] | "Q" decking | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | Channels built into a floor or wall for the running of electrical, telephone, and other building wiring. [Access stairs] | Raceways | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | Rules of the City of New York [Access stairs] | RCNY | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A stairway with a landing between floors which returns the user to a point on the floor directly above the floor below [Access stairs] | Return stairs | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The standpipe outlets located on the roof, used for fire fighting and testing [Access stairs] | Roof manifold | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The leading edge of an elevator car door which causes the door to reverse its direction when it encounters an obstruction. [Access stairs] | Safety edge | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A manual pull box alarm in a building [Access stairs] | Sending station | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A position established above the fire operations to control and coordinate all operations in that area. [Access stairs] | Search and evacuation post | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The area formed when the floor area of a building is reduced thus requiring the exterior wall of a building to be recessed. [Access stairs] | Set backs | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The part of the fire suppression system that enables the fire dept. to pump water under pressure into the system [Access stairs] | Siamese | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | An estimate of the conditions and problems of a fire or emergency situation by the officer in command. [Access stairs] | Size-up | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | An elevator terminal point on an upper floor of a building where passengers can change from one bank of elevators to another. [Access stairs] | Sky lobby | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | Doors located in hallways designed to stop the spread of smoke [Access stairs] | Smoke barriers | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | An area established on a floor below the operations post to provide logistical support to the operations post. [Access stairs] | Staging area | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | The process by which fans are activated within a stair enclosure to pressurize it and prevent smoke from entering that stairway [Access stairs] | Stair pressurization | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A device that signals when part of the fire protection system is not working properly (i.e low water level in the gravity tank, low pressure in the pressure tank, etc.) [Access stairs] | Supervisory device | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | A fire detecting device which transmits alarm upon a increase in temperature. [Access stairs] | Thermostatic device | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
db4fe398_Glossary_Flashcards___Cram_com__Access_stairs | An audible and visual signal received at the fire command staiton from a supervisory device that warns that a part of the fire protection system is not functioning properly. [Access stairs] | Trouble sginal | [] | Fire Safety Director Glossary Flashcards - Cram.com | Access stairs | http://www.cram.com/flashcards/fire-safety-director-glossary-337684 | 7/1438042988311.72_20150728002308-00098-ip-10-236-191-2_378364423_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | Where does the heart develop from? | the cardiogenic mesoderm that originally lies above the cranial end of the developing neural tube | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | What causes the heart region to be in its anatomically correct position? | 1. enlargement of the cranial 2. the originally paired cardiac tubes fuse (originally with "ventricular" above "atria") 3. growth of cardiac tube flexes into s-shape tube, rotating the ventricles downward and pushing atria upward | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | What is the area where cardiac progenitor cells localize within the cranial lateral plate mesoderm on both sides of the embryo? | cardiac crescent | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | What is a complex process which converts this simple tube into a four chambered heart? | septation | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | What is a key part of the septation process? | the separation of cardiac outflow (truncus arteriosus) into a separate pulmonary and aortic arch outflow | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | T/F. During embryonic development there is little remodeling that has to take place. | False; there is extensive remodeling of the initially right and left symmetrical cardio system and a contribution from the neural crest to some vessels | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | What is the first functioning organ in humans? | heart | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | What does the embryonic appear like? | a single heart tube | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | what does the embryonic single heart tube contain? | contractile myocardium surrounding an inner endocardial (endothelial) tube | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | T/F the heart is symmetric | False, the heart is asymmetric | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | When does much of the cardiac development? | while the heart is pumping blood | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | When does the heart begin beating rhythmically? | day 22 | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | When does blood begin pumping? | day 24-25 | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
386f8b10_2__Heart_Flashcards___Cram_com__nd_pre__to_post__natal_changes | Why does much cardiac development (remodeling and septation) need to take place? | to provide nutrients, oxygen and waste disposal during embryonic development | [] | Embryology Exam 2: Heart Flashcards - Cram.com | the complexity of septation, cardiac outflow separation, remodeling of the peripheral vasculature, and pre- to post- natal changes | http://www.cram.com/flashcards/embryology-exam-2-heart-1705465 | 7/1438042988311.72_20150728002308-00017-ip-10-236-191-2_376986601_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Strategic (management) planning | : the managerial process of developing and maintaining a match between an organization’s resources and its market opportunities | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Marketing strategy | specifies a target market and a related marketing mix. It is a big picture of what a firm will do in some market | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Marketing Mix | the controllable variables the company puts together to satisfy this target group. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Four P's of a marketing mix | Product Place Promotion Price | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Breakthrough opportunity | opportunities that help innovators develop hard-to-copy marketing strategies that will be very profitable for a long time. Competitive advantage is needed | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] S.W.O.T. analysis | identifies and lists the firm’s strengths and weaknesses and its opportunities and threats. Strengths weaknesses opportunities threats. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Market penetration | trying to increase sales of a firm’s present products in its present markets—probably through a more aggressive marketing mix. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Market development | : trying to increase sales by selling present products in new markets. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Nicole Miller Fashion company | Wanted to show off her line- so they opened a boutique. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Pure subsistence economy | when each family unit produces everything it consumes – there is no need to exchange goods and services and no marketing is involved. A marketing exchange is often part of an ongoing relationship, not just a single transaction. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Macro Marketing | is a social process that directs an economy’s flow of goods and services from producers to consumers in a way that effectively matches the supply and demand and accomplishes the objectives of society. Emphasis on how the whole marketing system works. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Economies of Scale | as a company produces larger numbers of a particular product, the cost of each unit of the product goes down | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Intermediary | someone who specializes in trade rather than production. Benefits both producers and consumers. New specialists develop to fill market needs. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] COMMAND ECONOMY | where government officials decide what and how much is to be produced and distributed by whom, when, to whom, and why. Producers have little choice about what goods and services to produce | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] MARKET DIRECTED ECONOMY | the individual decisions of the many consumers and producers make the macro-level decisions for the whole economy Market directed economies offer freedom of choice | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Five Stages of marketing Evolution | (1) The Simple Trade Era- a time when families traded or sold their “surplus” output to local distributors. (2) The Production Era- a time when a company focuses on production of a few specific products- perhaps because few of these products are available in the market. (3) The Sales Era- a time when a company emphasizes selling because of increased competition. (4) Marketing Department Era- a time when all marketing activities are brought under the control of one department to improve short-run policy planning and to try to integrate the firm’s activities. (5) The Marketing Company Era- a time when, in addition to short-run marketing planning, marketing people develop long-range plans—sometimes five or more years ahead—and the whole company effort is guided by the marketing concept. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Micro-Macro Dilemma | When a firm focuses its efforts on satisfying some consumers—to achieve its objectives—there may be a negative effect on society. What is “good” for some firms and consumers may not be good for society as a whole. | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] collaborators | : firms that facilitate or provide one or more of the marketing functions other than buying or selling, includes advertising agencies, marketing research firms | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] direct market environment | customers company competitors | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] external market environment | : economic, technology, political/legal, and cultural and social environment | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Things a firm should do in producing a bike | o Analyze needs o Predict wants o Estimate demand o Predict when o Determine where o Estimate price o Decide promotion o Estimate competition o Provide service | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Production vs. Marketing | Marketing: makes sure right goods and services are produced Production: Making goods or performing services Marketing + production =creates customer satisfaction | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Universal Functions of Marketing | • Buying • Selling • Transporting • Storing • Standardization and grading • Financing • Risk Taking • Market Information | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] • Prices setting | Price objectives – what is your objective in setting the price • Price flexibility – are you willing to be flexible? • Price changes over the life cycle – athletes get new contracts after 3 or 4 years • Discounts and allowances – offer discounts? • Geographic pricing terms – pricing zones • Legal environment – no price fixing/conspiracies • Cost and demand – of the product • Price sensitivity – “gotta be sensitive to customer needs” right now people are poors • Competition and substitutions – gotta know what the competition is doing | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] – Randy Cohen | Founder of ticket city | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] LAER | Listen, Acknowledge, Explore, And Respond | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Distinctive Competency | What are you special/good at? Ends up being your VALUE PROPOSITION | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Product-Market Definition | o Product Type - o Customer Needs – refers to the needs of the customer by the product o Geographic Area – identifies where the market is located o Customer Type – identifies who specifically is using the product | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] 2 step process of Segmentation | • Naming broad product-markets – must break apart all possible needs for that broad market • Segmenting market and selecting targets – [whole foods: there is no grocery store in downtown Austin. Austin people are healthy. Pick health concerned downtown austinites!] | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] brett hurt | Bazaar Voice Company | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
5a174028_MKT_1_Flashcards___Cram_com__ing__Implementing__and_control | [Management Process] Warfarin (Coumadin) | Anticoagulant s.e.: hemorrhage Diarrhea, Rash, Fever N.C.: mgmt of pulmonary emboli, deep-vein thrombosis, MI, atrial dysrhythmias, postcardiac valve replacement -therapeutic [email protected] X control, INR @ 2.0=3.0 -onset: 12-24 hrs, pk 1-1/2 to 3 days, dur: 3-5 days -antidote: vit. K, whole bl, plasma -avoid foods high in Vit K, green leafy vegs. -do not interchange brands, potencies may not be equivalent -avoid ASA & NSAIDS + OTC meds that contain them -wear med.tag | [] | MKT 1 Flashcards - Cram.com | Planning, Implementing, and control | http://www.cram.com/flashcards/mkt-1-1465260 | 7/1438042988860.4_20150728002308-00145-ip-10-236-191-2_376843593_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] Mycobacterium tuberculosis (and other mycobacterium) | acid fast stain | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] Rickettsia | dont stain well bc they're intracellular parasites | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] mycoplasma | no cell wall | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] Legionella pneumophila | primarily intracellular and are visualized with a silver stain | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] Borrelia, plasmodium, trypanosomes and chlamydia | giemsa stain used for finding | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] stains glycogen, mucopolysacharides and is used to diagnose whipple's disease (tropheryma whippelii) | PAS(+) | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] stains acid fast | Ziehl neelsen (carbol fuchsin) stain | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] cryptococcus neoformans | india ink stain | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] H.flu | chacolate agar with factors V and X | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] Clostridium perfringens | alpha toxin that is a phospholipase that degrades tissue and cell membranes | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] Strep pyogenes | Streptolysin O, a protein that degrades cell membrane | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] Diphtheria toxin (Corynebacterium diphtheriae | this toxin innactivates elongation factor 2 (EF2) leading to pharyngitis and pseudomembrane formation | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
41dad00a_o_Basics_Flashcards___Cram_com__nd_fluorecnt_antibody_staining | [treponema] alpha toxin (hemolysis) beta toxin (sphingomyelinase) proteins A,B,C and gamma toxin (hemolysin and leukocidin) hemolysin (hemolysis) leukocidin (destroys leukocytes) enterotoxins A-E (food poisoning, NVD) TSST-1 (toxic shock syndome) | name all the toxins that are secreted by staph aureus | [] | Micro Basics Flashcards - Cram.com | darkfield microscopy and fluorecnt antibody staining | http://www.cram.com/flashcards/micro-basics-2191677 | 7/1438043060830.93_20150728002420-00224-ip-10-236-191-2_382703072_0.json |
b5a99ed5__Bio_102_Flashcards___Cram_com___different_kinds_of_organisms_ | [A community is composed of] When two different populations in a community benefit from their relationship with each other, the result is called ____ | Mutualism | [] | Ch. 37 Bio 102 Flashcards - Cram.com | potentially interacting populations of different kinds of organisms. | http://www.cram.com/flashcards/ch-37-bio-102-3082573 | 7/1438043060830.93_20150728002420-00084-ip-10-236-191-2_372309019_0.json |
b5a99ed5__Bio_102_Flashcards___Cram_com___different_kinds_of_organisms_ | [A community is composed of] Which of the following is an example of predation? | a hawk swooping down quickly to capture, kill, and eat a prairie king snake | [] | Ch. 37 Bio 102 Flashcards - Cram.com | potentially interacting populations of different kinds of organisms. | http://www.cram.com/flashcards/ch-37-bio-102-3082573 | 7/1438043060830.93_20150728002420-00084-ip-10-236-191-2_372309019_0.json |
b5a99ed5__Bio_102_Flashcards___Cram_com___different_kinds_of_organisms_ | [A community is composed of] The sum total of a population's use of the biotic and abiotic resources of its habitat constitutes its ___. | Niche | [] | Ch. 37 Bio 102 Flashcards - Cram.com | potentially interacting populations of different kinds of organisms. | http://www.cram.com/flashcards/ch-37-bio-102-3082573 | 7/1438043060830.93_20150728002420-00084-ip-10-236-191-2_372309019_0.json |
b5a99ed5__Bio_102_Flashcards___Cram_com___different_kinds_of_organisms_ | [A community is composed of] In an ecosystem, you would expect to find interspecific competition between | populations of two species that occupy the same niche | [] | Ch. 37 Bio 102 Flashcards - Cram.com | potentially interacting populations of different kinds of organisms. | http://www.cram.com/flashcards/ch-37-bio-102-3082573 | 7/1438043060830.93_20150728002420-00084-ip-10-236-191-2_372309019_0.json |
b5a99ed5__Bio_102_Flashcards___Cram_com___different_kinds_of_organisms_ | [A community is composed of] If an overlap develops between the ranges of two closely related species, and if the species occupy the same niche in the zone of overlap, what will probably happen in the zone of overlap? | One species will take over most or all of the zone of overlap. | [] | Ch. 37 Bio 102 Flashcards - Cram.com | potentially interacting populations of different kinds of organisms. | http://www.cram.com/flashcards/ch-37-bio-102-3082573 | 7/1438043060830.93_20150728002420-00084-ip-10-236-191-2_372309019_0.json |
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